Amazon expands same-day shipping to over 4,000 rural towns in massive delivery push
The e-comm giant plans to triple its delivery network by 2026 and is zeroing in on everyday essentials.
Amazon is making a big move into small cities. In a press release Tuesday, the company said it plans to roll out same-day and next-day delivery to over 4,000 smaller cities, towns, and rural communities by the end of this year.
The expansion is part of a broader $4 billion effort to triple the size of its delivery network by 2026 and pull ahead in its race with legacy rivals like UPS and FedEx. The company added that the number of items delivered using same- or next-day in the US are already up over 30% compared to last year.
Amazon is especially focused on delivering everyday essentials (think: toilet paper, pet food, household goods), using AI to forecast demand and pre-stock top-selling items closer to customers.
The strategy is paying off: in Q1, Amazon said its everyday essentials category grew more than twice as fast as the rest of its business and accounted for a third of every unit sold in the US.
Amazon shares were up more than 2% Tuesday afternoon.