Business

GM, Ford, and other carmakers’ shares make a U-turn as Mexico says tariffs delayed

Last year, more than one in five (22%) of every light vehicle sold in the US was imported from Canada or Mexico, according to S&P Global Mobility. Understandably, that leaves the auto industry incredibly vulnerable to 25% tariffs on the two countries.

After whipsawing last week, General Motors and Ford shares sank in early trading Monday, but both largely recovered after Mexico’s president, Claudia Sheinbaum, announced tariffs would be delayed for one month after talking with President Trump.

GM, the largest US automaker, made around 900,000 vehicles in Mexico last year. Many of those were top-selling models like the Silverado pickup and the GMC Sierra.

Ford is less exposed than its Detroit rival, with 82% of its vehicles produced in North America built in the US. Still, some vital components of F-series pickup trucks and Mustangs are imported from Canada and Mexico.

Tariff worries are affecting competitors, too: up to a quarter of the components in 2025 Tesla vehicles come from Mexico. Jeep maker Stellantis, Toyota, and Honda each make close to 40% of their North American cars in Canada or Mexico. Like GM and Ford, the carmakers’ stocks remain down but have rebounded from earlier lows today.

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Volkswagen is reportedly closing in on its own, separate tariff deal with the US

In a bid to get its own tariff rate below the 15% applied to most EU exports, Volkswagen is dangling big US investments.

Speaking at a trade show Monday, VW CEO Oliver Blume said the automaker is in advanced talks on a deal to limit its own tariff burden. Volkswagen reported a tariff cost of $1.5 billion in the first half of the year.

Speaking to Bloomberg TV, Blume said the company is in close contact with the Trump administration and has had “good talks” about its separate deal. The current 15% tariff rate on EU vehicles would still “be a burden for Volkswagen,” Blume said.

A company reaching a tariff deal separate from its home country isn’t typical, though there’s already precedent this year, with Apple’s $100 billion US investment deal amid chip tariffs and President Trump’s threats to add a levy to smartphones. Nvidia and AMD similarly struck a deal to receive the ability to sell chips in China and in exchange agreed to give the US 15% of the revenue from those sales.

Speaking to Bloomberg TV, Blume said the company is in close contact with the Trump administration and has had “good talks” about its separate deal. The current 15% tariff rate on EU vehicles would still “be a burden for Volkswagen,” Blume said.

A company reaching a tariff deal separate from its home country isn’t typical, though there’s already precedent this year, with Apple’s $100 billion US investment deal amid chip tariffs and President Trump’s threats to add a levy to smartphones. Nvidia and AMD similarly struck a deal to receive the ability to sell chips in China and in exchange agreed to give the US 15% of the revenue from those sales.

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