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Nintendo sets a June release for the Switch 2 with a price tag of $450

The price point falls on the upper end of Nintendo’s historical console range.

Max Knoblauch

Nintendo shares got a modest bump Wednesday morning as the gaming juggernaut finally shared some details about its long-anticipated Switch 2 console. The juiced-up but familiar handheld will launch on June 5.

The company announced a $450 price tag for the console, Nintendo’s first after eight years of Switch dominance, in line with most analysts’ expectations and within the company’s historical (inflation-adjusted) price range of $350 to $500. (Remember, investors were very recently concerned about the effect of tariffs on Nintendo’s business.) The original Switch launched at $299, or about $385 adjusted for inflation, and has sold 151 million units since 2017.

Gaming analysts Sherwood News spoke to mostly hold the belief that the price point won’t do much to hamper initial demand. Still, the hour-long event wrapping without a price tag did erase some of Nintendo shares’ early gains. The stock was up 1.4% just before 10:30 a.m. ET.

The “Legend of Zelda” maker confirmed a handful of features and add-ons: a game chat accessed via the updated joy-cons, the ability to use a joy-con like a computer mouse, larger internal memory, and a camera that’s launching with the console.

Nintendo’s also leaning on major IP to juice sales. A system-exclusive “Mario Kart” title was announced, set to launch on the same day as the console, and a fresh “Legend of Zelda” game was also announced, due out this winter. The game maker also showed trailers for Kirby- and Donkey Kong-led games.

Notably, the Switch 2’s beefier hardware seems to be better suited for playing AAA third-party games than the original. A “Cyberpunk 2077” port is coming out on launch day along with “Civilization 7” (utilizing mouse controls), while “Borderlands 4” will launch in the fall.

While backward compatibility will be available for most titles, Nintendo said popular Switch games will also get the remaster treatment for the new console — a strategy that has paid off for gaming rivals Sony and Microsoft.

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Max Knoblauch

Uber launches “digital tasks” in the US, paying some drivers to train AI

Beginning later this fall, US Uber drivers will be able to earn money by completing short “digital tasks” like uploading restaurant menus or recording audio samples.

CEO Dara Khosrowshahi teased the new gig income stream back in June at the Bloomberg Tech conference.

At that time, Khosrowshahi said drivers and couriers were “labeling maps, translating language, looking at AI answers, and grading AI answers.” According to Thursday’s announcement, the tasks won’t be so focused on Uber’s business, but instead on connecting workers with “companies that need real people to help improve their technology.”

Per Uber, digital tasks can be done when drivers aren’t on a trip, be it at home or when not driving, and will take only “a few minutes” each.

Uber’s having drivers train its AI while partnering with robotaxi companies that could replace them

Uber’s having drivers train its AI while partnering with robotaxi companies that could replace them

At that time, Khosrowshahi said drivers and couriers were “labeling maps, translating language, looking at AI answers, and grading AI answers.” According to Thursday’s announcement, the tasks won’t be so focused on Uber’s business, but instead on connecting workers with “companies that need real people to help improve their technology.”

Per Uber, digital tasks can be done when drivers aren’t on a trip, be it at home or when not driving, and will take only “a few minutes” each.

Max Knoblauch
10/15/25
United Airlines posts stronger-than-expected profit but weaker sales in its third quarter

United’s full-year profit outlook falls somewhere in between the dual forecasts it issued back in April.

United Airlines Airplanes at Newark Liberty International Airport in Newark, New Jersey
Hyunsoo Rim, David Crowther
HEAD OF MACROS
10/15/25
Pop-Tarts, Doritos, and Uncrustables have joined the protein craze taking over America’s snack aisle

Food giants are catching up with the latest diet obsession.

Pop tarts protein
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Apple TV dropped the “plus” as streamers keep pulling back on originals

After the spray-and-pray approach led to a wave of cancellations, Hollywood is settling into an era of just making fewer shows.

Hyunsoo Rim10/15/25
business
Max Knoblauch

The average price of a new vehicle in the US passed $50,000 for the first time ever in September

The average price of a new vehicle in the US surpassed $50,000 in September, according to Cox Automotive’s Kelley Blue Book.

At $50,080, that’s the highest industry average ever, reflecting the price hikes faced by new car buyers in recent years amid pandemic supply shortages, tariff-induced increases, and the high cost of EV production. The figure marks a 3.6% jump from the same month last year.

“Tariffs have introduced new cost pressure to the business, but the pricing story in September was mostly driven by the healthy mix of EVs and higher-end vehicles pushing the new-vehicle ATP into uncharted territory,” Cox executive analyst Erin Keating said. Passing the $50,000 mark was inevitable, Keating said, especially considering that the country’s bestseller is a Ford truck that “routinely costs north of $65,000.”

Year over year, new vehicle prices rose nearly 6% for GM, while Ford’s climbed 2.5%. Volkswagen new prices were up 12.5%.

As prices climb, so do delinquencies on loans to borrowers with lower credit scores. Recent data from Fitch Ratings shows the portion of subprime US auto loans 60 days or more overdue reached 6.43% in August.

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