Business
Novo sales

It’s all about Ozempic & Wegovy for Europe’s largest company

Novo Nordisk, the pharma giant that’s become even more giant thanks to its weight loss drugs Ozempic and Wegovy, reported first-quarter earnings yesterday.

Although the company technically raised its revenue forecast for the year, sales of Wegovy, despite doubling from last year, fell short of analysts' predictions, as supply constraints and competition in the space began to hamper demand for the drug. The news weighed on the company’s shares, which are down 6% in the last 48 hours, underscoring how crucial the obesity drug is perceived as being to Novo’s future.

By leading the way in the booming weight loss market, the Danish firm has become Europe's most valuable company, with a market cap bigger than its native country’s GDP. The company's first triumph came with Ozempic, a headline-grabbing semaglutide drug that mimics the effects of the naturally occurring hormone GLP-1, which was initially intended for diabetes treatment. One welcomed side effect of Ozempic turned out to be weight loss, sparking an ever-growing list of celebrity endorsements, and sending Novo's GLP-1 sales up 6x in just 5 years.

Now, nearly 3 years on from Wegovy — Novo Nordisk’s FDA-approved rebranded semaglutide for “chronic weight management” — hitting the market, its obesity specific sales have grown to a sizable 17% of the company's total.

However, competition is intensifying: Eli Lilly launched its own obesity drug, Zepbound, late last year, and many other similar drugs are in late-stage trials. In response, the company has dropped prices for both Wegovy and Ozempic, even in the face of constrained supply — a situation that might typically drive prices higher.

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Paramount+ wants to look a lot more like TikTok, leaked documents reveal

Larry Ellison’s Oracle just took a 15% stake in TikTok’s US arm. David Ellison’s Paramount streaming service could soon look a lot more like it.

According to leaked documents seen by Business Insider, Paramount+ is planning a big push into short-form, user-generated video in the vein of the addictive feeds of TikTok, Instagram Reels, and YouTube Shorts.

Per Business Insider, the documents reveal that short-form videos are a top priority for the streamer in the first quarter of 2026, and executives are working on adding a personalize feed of clips to the mobile app.

The move would follow similar mobile-centric plans from Disney, which earlier this month announced that it would bring vertical video to Disney+ this year, and Netflix, which during its earnings call said it would revamp its mobile app toward vertical video feeds and expand its short-form video features.

Streamers are increasingly competing for user attention with popular apps. YouTube is regularly the most popular streaming service by time spent.

Per Business Insider, the documents reveal that short-form videos are a top priority for the streamer in the first quarter of 2026, and executives are working on adding a personalize feed of clips to the mobile app.

The move would follow similar mobile-centric plans from Disney, which earlier this month announced that it would bring vertical video to Disney+ this year, and Netflix, which during its earnings call said it would revamp its mobile app toward vertical video feeds and expand its short-form video features.

Streamers are increasingly competing for user attention with popular apps. YouTube is regularly the most popular streaming service by time spent.

The Memorial Tournament presented by Workday - Previews

Starbucks’ CEO, Brian Niccol, made $30.9 million in 2025

That includes $997,392 in expenses related to his use of the company’s private jet.

Barnes & Noble Store

Bolstered bookseller Barnes & Noble is planning a major expansion and potential IPO

One of the hottest IPOs of the year could be a century-old bookstore that Amazon almost killed.

Nathan's Famous restaurant on Coney Island

Iconic hot dog brand Nathan’s Famous just sold for $450 million

Packaged meat company Smithfield Foods has agreed to acquire the historic Coney Island staple — best known for its annual hot dog eating contest — in an all-cash deal.

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