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Spotify hikes premium subscription (again) to try and cue up more profits

Spotify jumped 6% after the music streaming giant announced another round of subscription price hikes

The streamer said it plans to raise premium subscription rates over the next month across several regions, including Europe, Latin America, Africa, South Asia, and Asia-Pacific.

For instance, European users will see monthly premium prices go up by about 1 euro from 10.99 to 11.99 euros, or about a 9% jump. Subscribers will get the heads-up via email before the new prices hit. 

The move echoes last year’s price hike in the US, when Spotify raised its monthly premium subscription rates from $10.99 to $11.99. The decision comes less than a week after the audio streamer posted its second-highest Q2 MAU count, but swung to a loss and gave a lighter-than-expected Q3 outlook.

Spotify shares are up 46% year to date.

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Microsoft is hiking US Xbox prices for the second time in five months

Microsoft said on Friday that it is once again hiking the price of Xbox consoles in the US, this time by up to $70. According to the company, the new prices will take effect on October 3.

A Series X special edition console will now cost $800, up from $730. The standard Series X is now $650, up from $600. Pricing outside of the US will stay the same, Microsoft said.

If you’re feeling deja vu, that’s because Microsoft just did this back in May when it hiked its Xbox prices by up to $100 in the US. The standard edition of the Series X was $500 at launch, meaning the nearly 5-year-old console has seen a 30% price hike this year.

The update is “due to changes in the macroeconomic environment,” according to Microsoft, language mirroring that of rivals Sony and Nintendo when each hiked their own console prices last month. Industry analysts have long warned that tariffs like those imposed by President Trump could substantially increase the costs of video game console production.

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