AppLovin jumps on unconfirmed social media report that it’s working with OpenAI on ChatGPT ads
AppLovin began to surge late in Thursday’s session, with the gains accelerating after the close thanks to an unconfirmed report suggesting the ad tech company had a nascent business relationship with OpenAI.
Market chatter about the potential partnership was sparked by this X post from hedge fund manager Jonah Lupton, who has more than 550,000 followers on the social media platform:
In the post, which has since been lightly edited, Lupton discloses that he and his fund have a position in AppLovin.
Neither OpenAI nor AppLovin has issued any press release detailing any business arrangement between the two.
AppLovin and OpenAI did not immediately respond to requests for comment.
In January, OpenAI announced that it would be rolling out ads for users of the free tier and ChatGPT Go editions of its chatbot. The company had been testing these ads earlier this month.