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Google searches for “same day flower delivery” spike every Valentine’s & Mother’s Day

Need to get something very last-minute today? You’re not alone.

Data from Google Trends reveals that every year in the United States, searches for “same day flower delivery” spike in the week around February 14 as people remember the date and turn to their phones and laptops to remedy the romantic responsibility they’ve so far ignored.

The other time of year when that the same query gets searched a lot? Mother’s Day, which is celebrated on the second Sunday in May in the US, for those who might need an early reminder.

Valentine’s Day not your thing at all? Laser-focused on your financial, rather than romantic, goals this year? You’re also not alone, according to a Trustpilot survey cited by Fortune:

“... a whopping 77% of people said they’d rather put their money toward a major financial goal such as a home down payment than spend it on gifts. In addition, almost a full third — 30% — said they’d rather get nothing for Valentine’s Day and have their partner save money.”

Happy Friday, whatever you’re doing today.

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Ahead of Mother’s Day, Google searches for “same day flower delivery” have ticked up a little earlier this year

If you’ve already made plans for a Mother’s Day gift in advance of this Sunday, congratulations. But if alarm bells are suddenly ringing, consider this a gentle reminder that, like a sizable share of the US population this time of year often does, you can still scrape together some last-minute flowers for the woman who carried you for nine months.

Data from Google Trends reveals that searches for “same day flower delivery” spike in the US in May every year, when Mother’s Day takes place. As we noted last February, the same query also gains traction around Valentine’s Day.

Flower
Sherwood News

This year, however, it appears that searches for last-minute flowers have remained elevated in the last two months after the usual peak in February — with the search interest this April actually exceeding that seen around Cupid’s Day.

Honestly, we’re not sure why searches are spiking a little early. One explanation might be that Passover and Easter have overlapped at the start of April, and Americans wanted to celebrate with some flowers. Maybe it’s a host of Claude bots that are now running errands for AI-obsessed execs — or perhaps Americans are just impulse-buying some seasonal spring blooms after an unusually warm March, without a particular occasion.

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