Hamburger and a hammer… DoorDash added Lowe's to the list of retailers on its app, partnering with the home-improvement chain to offer delivery from its 1.7K stores across the US. Users scrolling for late-night tacos can add screwdrivers, gardening kits, and other DIY tools to their cart thanks to DoorDash’s first foray into home improvement. The team-up is a win for both brands: DoorDash earns $$ from your last-minute home-repair needs and Lowe’s gains exposure to a bunch of new customers.
Don’t call ’em food-delivery apps… They want to be “everything delivery” apps. DoorDash started with restaurants before expanding to groceries, and now it’s making a big push into retail. Lowe’s is just the latest addition, joining dozens of DoorDash retail partners including Sephora, Best Buy, Target, Petco, Victoria’s Secret, and CVS. It’s a trend:
Uber Eats added retailers like PetSmart, Big Lots, and Office Depot. It also launched services including package-return drop-offs and flower deliveries.
Everything transportation: Since starting non-food deliveries in 2020, Uber said it’s gained 100K+ merchant partners in retail, grocery, and other new verticals.
The more the merrier: Delivery apps like DoorDash and Grubhub earn a cut of each order they facilitate, so the more products they have on their apps, the better.
Delivery apps are stepping into Prime turf… Amazon is the go-to for fast delivery convenience, but food-delivery apps are encroaching on its territory (and beating its ETA) with their push into retail partnerships. For time-sensitive purchases, they have a leg up: if you need dog kibble or mascara ASAP, you might be more inclined to order it on DoorDash than wait a day to get it through Prime.