’Tis the season… but it may not be so jolly. Earnings season is upon us, and expectations aren’t high for the first-quarter stocking. Quarterly profits from S&P 500 companies are expected to have dropped 6.8% from last year — that would be the sharpest earnings decline since lockdown-era 2020 and the second straight quarter of falling profit. Meanwhile, analysts expect that sales inched up a measly 1.8%. But the kickoff to earnings season pleasantly surprised:
Growth at all costs < profit at less cost… Soaring interest rates and sticky inflation have eaten into profits and cooled demand. Cue: companies are shifting away from growth-driven investments to focus on cost-cutting profit boosters. It’s “the year of efficiency,” Meta CEO Zuck says. Corporate titans are tightening their belts to prep for a downturn. Last week the Fed said it expected that the banking-crisis fallout would tip the US into a recession this year.
“How low will you go” is the question… on investors’ lips. They’ll be listening for guidance about how much lower corporate profits could fall. If companies signal further declines ahead, this year’s rally could reverse. But if cost-cutting measures start to show up on earnings reports as improving profits, markets could be pleasantly surprised.