🪙 The business of HODL’ing…
Google said that starting next month it’ll allow ads for “crypto coin trusts” — financial products that let investors trade in cryptocurrency holding trusts (picture: an actively managed basket of coins). It’s an update to the tech titan’s rules, which prohibit advertising products like initial coin offerings. The change could clear the way for spot bitcoin ETF ads on Google just as industry insiders expect US regulators to approve a batch of the funds as soon as next month.
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