Avatar all-hands meeting, stat... Five months ago: a little company known as Facebook rebranded as Meta to reflect its focus on building an immersive digital future (aka: the metaverse). Now Meta’s revamping its corporate values too. In a note to employees, Meta CEO Zuck outlined the company's updated values, which were established in 2007. New things:
"Meta, Metamates, Me"... Meta's final value is a nod to the naval slogan "Ship, shipmate, self" (say that three times fast), which is also used by Insta employees. Zuck said it's about "being good stewards of our company and mission." Picture: avatar sailors navigating a ship into the Pacific dawn of the metaverse. Meta is investing billions into building the next social universe, but the journey may not be so pacific.
Culture rebrands only go so far… a new set of values could help Meta retain demoralized employees (#Metamates) during the Great Resignation, when many are quitting jobs for greener pastures. But employees are reportedly already questioning whether Meta should be focused on building new products without fixing its existing problems — which are likely to be amplified in the metaverse. Meanwhile, Meta’s slowing growth and ad dependence show that, makeover aside, it’s still Facebook.