Hey Snackers,
Time spent watching Netflix: 2 hours/day. Time spent searching for something to watch on Netflix: 2,000 hours/day. Netflix knows you're 10 hours deep into Reddit reviews of a Korean rom-com, so it's testing a curated shuffle button to help your decision paralysis.
The S&P 500 closed lower yesterday on a grim economic outlook from the Fed. Also: Apple became the 1st US company to hit a $2 trillion market cap.
80 and sunny on Wall Street... The S&P 500 index is kind of like a scoreboard for the stock market, since it tracks the stocks of the 500 most valuable publicly-traded companies in America. On Tuesday, the S&P notched a record close. The all-time high confirms the end of Wall Street's shortest bear market ever.
Instagram vs. reality... The stock market is drinking rosé on a flamingo float in the Hamptons. The economy is eating Safeway frozen pizza and watching 90 Day Fiancé in bed. The US' GDP shrank at a record rate last quarter, unemployment is at 10%, and we're still mid-pandemic with no vaccine. A few reasons for the market party:
The "Big Tech 5" carried the market rally... Since the S&P 500 is weighted based on market value, it's dominated by America's 5 largest companies: Apple, Amazon, Alphabet, Microsoft, and Facebook. Those 5 stocks soared 37% in the 1st 7 months of 2020 — the rest of the S&P fell a combined 6%. The Big Tech 5 now make up over 20% of the total stock market value. They're benefiting big from the corona-conomy — Apple just hit a historic $2T market cap. The S&P 500 should rename itself to "Big Tech 5 + 495."
Plant-based player... gets money. Impossible Foods raised a fresh $200M for its alt-meat operations. Since its founding in 2011, Impossible has raised $1.5B — over half of that came in 2020 alone. Back in March, Impossible raised $500M. That money hasn't just been chilling in the company safe. Since June, Impossible has been spending to turn the corona-conomy tide around.
The theme here is... Distribution. For the first eight years, Impossible focused on restaurants. In March, its patties were only available in 150 grocery stores. When COVID shut restaurants down, Impossible had to make an impossibly quick distribution pivot. Its grocery store presence has soared 60X to 9K stores.
Impossible is playing catch up... to older, publicly-traded rival Beyond Meat. Impossible started by offering pricey patties to high-end restaurants. Beyond focused more on retail and going international. But Impossible could catch up quickly if it keeps expanding its distribution. It's also developing new products like pork, steak, and milk, which could give it an edge over patty-focused Beyond.
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Disclosure: Authors of this Snacks own shares of Microsoft, Apple, Amazon, Beyond Meat, and Alphabet
ID: 1308524
Correction: The expected earnings on yesterday's newsletter were incorrectly pulled from the August 5th newsletter. Apologies for the derp 🙄