Sherwood
Tuesday Jun.22, 2021

🖥 China's crypto crackdown

_The home-lennials are coming [Klaus Tiedge/Corbis via GettyImages]_
_The home-lennials are coming [Klaus Tiedge/Corbis via GettyImages]_

Hey Snackers,

Wingstop is running low on wings, so it's launching a new brand: "Thighstop."

Stocks rebounded from a bad week to kick off the first (official) week of summer.

Mined

Bitcoin plunges after China cracks down on mining: mass "mine-gration" could be coming

Mine, uncrafted... China's not playing games. Bitcoin plunged to a two-week low yesterday after China cracked down on miners. Chinese authorities reportedly ordered a halt to crypto mining, forcing the shutdown of many mining "farms." China already bans companies from offering crypto-related services — but this crackdown is next-level:

  • Strike #1: An estimated ~90% of China's Bitcoin mining capacity has been shut down.
  • Strike #2: China set up "snitching hotlines" to report anyone pumping out BTC.
  • Strike #3: China urged Alipay and other major banks to kill any crypto trading.

Much coin energy... An estimated 65% of global Bitcoin mining happens in China. Mining computers use mountains of electricity to validate transactions and mine new coins. China relies heavily on coal power, so that electricity burns a lot of "dirty" energy. Now, China is cracking down to help meet its climate goals. The authoritarian state also doesn't love the decentralized nature of BTC (#digiyuan-only).

  • Mass mine-gration: Miners have started exiting China to move operations to the US, where energy is cleaner but pricier.
  • Already here: American mining companies, like Riot Blockchain and Marathon Digital, have been growing. Riot's mining revenue nearly 10X'd to $23M last quarter.

The digital is physical... Websites, photos, and docs that live in the cloud really "live" in massive server farms. Likewise, digital currencies like Bitcoin need swaths of computer networks to exist. A "mine-gration" from China, coupled with the growth of American miners, could bring industrial-scale mining to the US. That requires vast amounts of land, water, and electricity. While that could be good for mining companies, it will likely raise more enviro concerns.

Rosé

Costco has two secret weapons: Kirkland, and a growing number of "home-lennials"

Return of the samples... Nothing sweeter than a free Lindt chocolate. While Amazon Prime Day(s) are in full swing, Costco is still winning over hearts and shopping carts with its old-school approach. Online sales make up only 6% of Costco's total, because shoppers dig the in-store "treasure hunt" (come for the TP, leave with a foldable grill). Now, the Disneyland of bulk retail is increasingly appealing to Millennials — especially first-time home buyers:

  • 2M+ Americans bought homes for the first time last year. Nearly 40% of those were Millennials, the most of any generation.
  • Costco is catering to Millennial homebuyers with a fresh offering of "healthy" options to stock their starter houses. Think: almond flour and organic applesauce for Baby #1.

Signature rosé... for the Millennial mom. Costco has a secret weapon that other food retailers envy: Kirkland. The private-label offers everything from vodka, to eggs, batteries, and toilet paper. Most Kirkland products are made by third parties. Read: shoppers can sneakily get brand names at off-brand prices. Kirkland coffee = Starbucks, Kirkland diapers = Huggies, Kirkland cran juice = Ocean Spray.

  • Bigger than Coke: Kirkland did $52B in sales last year — nearly $20B more than Coca-Cola, and double Kraft-Heinz's annual sales.
  • Bigger than cable: Costco memberships now exceed cable TV subscriptions in the US. Kirkland is a key driver of that success.

Home-lennials could be Costco’s 10-year growth driver... Older Millennials are moving to the 'burbs. Read: first baby, first home, empty cupboards. Read again: prime targets for Costco memberships. More than one-third of Millennials renting city apartments are considering moving away. The median age of a Costco shopper is 43. That's currently Gen X — but in a few years, it'll be Millennial. The suburban migration could have Millennials swapping Amazon carts for Costco ones.

What else we’re Snackin’

  • Primed: Supply chain snafus and global shortages could affect what’s available during Amazon's Prime Day-palooza.
  • Vax: Moderna is adding new production lines at a Covid vaccine plant as part of a push to prepare for making booster shots.
  • OhChip: The global chip shortage is starting to hit consumers, driving up prices for laptops and printers (smartphones could be next).
  • Awk: Lordstown Motors execs sold millions worth of stock before the e-truck company's problems became public.
  • ET: Netflix struck a multiyear deal with Steven Spielberg — the iconic director will be making fresh flicks for the Flix.
  • Cloud: As cash-strapped cities welcome Big Tech data centers, critics are questioning the environmental cost.

Tuesday

  • Earnings expected from Korn Ferry
  • Existing home sales report

Authors of this Snacks own shares of: Amazon

ID: 1694274

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Sherwood Media, LLC produces fresh and unique perspectives on topical financial news and is a fully owned subsidiary of Robinhood Markets, Inc., and any views expressed here do not necessarily reflect the views of any other Robinhood affiliate, including Robinhood Markets, Inc., Robinhood Financial LLC, Robinhood Securities, LLC, Robinhood Crypto, LLC, or Robinhood Money, LLC.