Big Tech threw a fortune at cloud computing. It looks like a blip next to this AI spending storm.
They’re spending a lot by any measure.
We all know big tech companies are spending a lot of money investing in AI infrastructure and that capital expenditures are expected to keep growing. But how does this compare to previous investments in physical assets, namely cloud computing, when they were also building out data centers?
We took a look at capex over time for Amazon, Alphabet, Microsoft and Meta, and adjusted it for inflation. We then flagged when these companies launched their cloud businesses versus when they began talking about AI capex in earnings calls.
For all of those companies, spending on physical assets for their cloud computing businesses took years to ramp up. Recent AI infrastructure spending grew to record levels much more quickly.
For Alphabet, Microsoft, and Meta, capex has exploded to record levels since they began investing in generative AI in earnest.
While Amazon’s spending is relatively high compared to historical levels, it hasn’t yet matched levels seen during the pandemic, when the company quickly doubled its fulfillment center footprint to try and meet demand from a populace stuck at home and ordering online.