Apple to challenge Google Chromebooks with low-cost Mac laptop, Bloomberg reports
Apple is designing a new sub-$1,000 Mac laptop aimed at the education market, Bloomberg reports.
Google’s low-cost Chromebooks currently dominate the K-12 education market, and Apple’s reentry into the education market that it once owned could disrupt the sector’s status quo.
According to the report, Apple plans on using the custom mobile chips it currently uses in iPhones to power the more affordable devices.
Apple’s recent earnings demonstrated that iPhone sales have been steady, and the tech giant is looking to find new areas of growth, like services. A low-cost Mac could be popular with consumers, in addition to education buyers.
According to the report, Apple plans on using the custom mobile chips it currently uses in iPhones to power the more affordable devices.
Apple’s recent earnings demonstrated that iPhone sales have been steady, and the tech giant is looking to find new areas of growth, like services. A low-cost Mac could be popular with consumers, in addition to education buyers.