Corporate sales aren’t going well for xAI’s Grok
The race for AI is not just about who has the highest-scoring model, the biggest data center, or the most GPUs. AI companies are trying to build viable businesses with enough annual revenue to someday help offset today’s massive capital expenditures as they build out AI infrastructure.
According to a new report from The Information, xAI’s latest efforts to sell its Grok model to Corporate America aren’t going great — unless it’s a business with ties to CEO Elon Musk (though even Tesla shareholders aren’t completely sold on xAI).
The company has raised $27 billion in debt and equity, and the top source of revenue are subscriptions that cost $30 per month for “SuperGrok.” The company is building out an enterprise sales team to try and make up for its lack of experience selling to businesses, per the report.
Competitors Anthropic and OpenAI have developed major revenue streams from sales to businesses.
Grok’s high-profile controversies, such as the “MechaHitler” episode and its scantily clad anime AI companions, might be sending the wrong messages to Corporate America.
The company has raised $27 billion in debt and equity, and the top source of revenue are subscriptions that cost $30 per month for “SuperGrok.” The company is building out an enterprise sales team to try and make up for its lack of experience selling to businesses, per the report.
Competitors Anthropic and OpenAI have developed major revenue streams from sales to businesses.
Grok’s high-profile controversies, such as the “MechaHitler” episode and its scantily clad anime AI companions, might be sending the wrong messages to Corporate America.