Google to bring ads to Gemini chatbot in 2026
It’s an end of an era: ads are finally coming to Google’s AI chatbot, Gemini, AdWeek reports, citing agency buyers. Details are sparse but the search giant, which makes the vast majority of its revenue from ads, plans to turn on the ad spigot in its flagship chatbot sometime next year.
Google recently rolled out ads in AI Mode, its AI browser search option, after doing the same with its AI Overviews earlier in the year.
This is all happening as competitor OpenAI, which is in dire need of more revenue, disputes multiple reports of advertising coming to ChatGPT.
This is all happening as competitor OpenAI, which is in dire need of more revenue, disputes multiple reports of advertising coming to ChatGPT.