Business
Beer Bottling plant. Málaga, Spain
(Getty Images)
Drying up

America’s brewery count dropped for the first time since 2005 last year

New tariffs could accelerate the decline.

Tom Jones

On the back of almost two straight decades of booming growth, things are starting to get a little flat in the American beer world, after more breweries closed than opened for the first time since 2005 in the US last year. 

Pour one out

According to year-end figures from the Brewers Association, a trade group that represents over 6,500 professional members, there were 335 new brewery openings in the US through 2024, while 399 breweries called time and pulled the shutters permanently. As the association’s figures on soaring alcohol-free sales can attest, the closures are just the latest reflection of the nation’s changing drinking habits.

Worryingly for producers and beer lovers alike, President Trump’s expanded 25% steel and aluminium tariffs — as well as the high-cost environment, societal shifts, and slowing growth already blighting the industry — could raise prices and add to issues in the coming year, with steel kegs and aluminum cans obviously exposed to the new taxes.

American breweries chart
Sherwood News

While the craft beer craze in America has been fizzing away long enough for independent breweries to have become a go-to punchline for gentrification jokes, the closure of the nation’s oldest craft brewer, the Anchor Brewing Company, in 2023 might have marked a tipping point for the industry in recent years. 

While the Brewers Association’s full 2024 figures aren’t out yet, regional craft breweries, microbreweries, and brewpubs all showed declines the year before, with taprooms driving the minimal 0.8% growth in America’s brewery count, taking the total up to 9,906 that year. With the net annual closure figure from December taken into account, that means the tally fell to 9,842 in 2024.

Go Deeper: The business of selling booze is under pressure

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Xbox CEO overhauls leadership team with Microsoft AI execs amid sales declines

Microsoft is continuing to shake up Xbox, with gaming chief Asha Sharma (who took over the division suddenly in February) announcing an executive overhaul.

According to an internal memo seen by CNBC, Sharma is bringing four leaders from her former CoreAI group into the Xbox fold, as they have “consumer and technical expertise [Xbox does] not yet have.”

“Right now, it is too hard to ship impact quickly. We spend too much time inward instead of with the community, and we lack the depth we need in some of the fundamentals,” Sharma said in the memo.

Aside from the CoreAI team, David Schloss, a former Instacart growth exec, will take over the subscription and cloud business.

Following Microsoft’s earnings report last week, in which Xbox console sales fell 33% from last year, Sharma said the division had work to do. The company forecast more sales declines for Game Pass and consoles in the current quarter.

“Right now, it is too hard to ship impact quickly. We spend too much time inward instead of with the community, and we lack the depth we need in some of the fundamentals,” Sharma said in the memo.

Aside from the CoreAI team, David Schloss, a former Instacart growth exec, will take over the subscription and cloud business.

Following Microsoft’s earnings report last week, in which Xbox console sales fell 33% from last year, Sharma said the division had work to do. The company forecast more sales declines for Game Pass and consoles in the current quarter.

business

Ford’s April EV sales climb from March but make up less than 2% of its total sales this year

Ford sold 22% more EVs in April than in March, but the category makes up just 1.7% of the automaker’s total 2026 sales through April. At the same point last year, EVs were about 4% of sales.

The company released its April sales figures Monday morning, with EVs climbing sequentially but still down nearly 25% from last year. Its more popular hybrids were down 5% from March and about 33% from last year.

Overall, Ford posted a 14.4% drop in sales in April from last year. SUVs were down more than 16%, trucks fell more than 14%, and cars (the company doesn’t sell many) climbed 18%.

When it reported its Q1 earnings last week, Ford boosted its full-year guidance for adjusted earnings before interest and taxes to between $8.5 billion and $10.5 billion.

business

Amazon opens up its supply chain to everyone

Today Amazon unveiled Supply Chain Services, a new business that turns the vast warehousing and logistics network behind its e-commerce empire into a product for other companies — an AWS-style move applied to the physical world.

As Amazon put it: “Any business can now move, store, and deliver everything from raw materials to finished products using the same supply chain that supports Amazon and its independent selling partners.”

That could make Amazon a behind-the-scenes operator for an even wider swath of commerce, expanding its reach beyond its marketplace and helping it capture more of the $1.3 trillion third-party logistics market.

Shares of traditional shipping companies UPS and FedEx fell after the announcement.

Amazon listed Procter & Gamble, 3M, and American Eagle among the logistics service’s first customers.

That could make Amazon a behind-the-scenes operator for an even wider swath of commerce, expanding its reach beyond its marketplace and helping it capture more of the $1.3 trillion third-party logistics market.

Shares of traditional shipping companies UPS and FedEx fell after the announcement.

Amazon listed Procter & Gamble, 3M, and American Eagle among the logistics service’s first customers.

Ford Announces Plans For New Electric-Vehicle Battery Plant

Ford’s leaving the door open for a Chinese automaker collaboration, says RBC

US lawmakers have raced to introduce legislation to lock in restrictions on cheaper Chinese vehicles and parts ahead of the Trump-Xi meeting in May.

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