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HSBC has announced an even bigger raft of job cuts -- aren't the banks meant to be doing okay now?

HSBC has announced an even bigger raft of job cuts -- aren't the banks meant to be doing okay now?

At the start of this week HSBC announced it was to cut approximately 35,000 jobs over the next 3 years, as part of a $4.5bn cost saving programme. That announcement sees HSBC not only join, but rise to the top, of a long list of global banks that have cut swathes of jobs in the last year.

Relative to the size of its workforce, only Deutsche Bank has cut more jobs when they announced that they would be shedding approximately 20% of their employees last year, amidst a major restructuring.

Aren't banks doing well these days?

Stock markets are at record highs, unemployment is at record lows and everything is going pretty okay -- right? While it's true that the global economy is in decent enough shape (coronavirus & global warming aside), for the last decade many banks have been operating in an era of record low interest rates.

Banks are heavily geared to interest rates. In very simple terms if they pay 1% interest on deposits, and charge 2% interest on loans, they make a 1 point spread. If interest rates rise, that spread usually rises with it - and hence the banks make more profit.

The first cut is (not) the deepest?

Usually, when having to give bad news it's better to rip the band-aid off and give it all at once. In the business world it's also known as "kitchen sinking". For HSBC... that's not what they did. Last October they announced 10,000 job cuts, only to announce another 25,000 this week. Bad news is bad enough, but when it comes in drips and drabs the market really doesn't like it, and it's why HSBC shares are down 6% since the news**.**

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Starbucks issues apology after viral “Bearista” cup meltdown

Holiday cheer turned into chaos this week for Starbucks after the coffee giant’s new “Bearista” holiday cup sent fans into a frenzy. 

Dropped alongside its 2025 holiday menu, the $30 beanie-wearing glass bear tumbler sparked long lines, sellouts, and even in-store scuffles before Starbucks stepped in with an apology.

“The excitement for our merchandise exceeded even our biggest expectations,” the company said in a statement to People. “Despite shipping more Bearista cups to our coffeehouses than almost any other item this holiday season, the Bearista cup and some other items sold out fast.”

Within hours of launch, frustrated fans flooded Starbucks’ social media pages and even store hotlines. Some customers waited in line before dawn and others said their stores received only a handful of cups. In one Houston location, the craze even turned physical, with police reportedly called to break up a brawl. Meanwhile, the cup is already reselling on sites like eBay, with listings topping $600.

“We understand many customers were excited about the Bearista cup and apologize for the disappointment this may have caused,” Starbucks said. While in-store customers may be upset, investors seem happy about the viral hit, as the stock has risen over 3% on Friday.

If you’re still hoping for a Bearista at market price, that may not be on order: the chain didn’t disclose how many cups were made or whether a restock is planned.

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Target tells workers to smile, wave, and greet shoppers if they come within 10 feet of them

Target just rolled out a new rule for store employees: smile, make eye contact, and greet or wave when a shopper comes within 10 feet — and if they get closer, within four feet, ask whether they need help or how their day is going, according to a new Bloomberg report.

Dubbed the 10-4 program internally, the rule mirrors rival Walmarts own 10-foot policy, formalizing behavior Target had previously only encouraged.

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Monster surges on energy drink buzz, while Celsius sinks on distribution concerns

Shares of Monster Beverage climbed 5% after the bell on Thursday, and held most of those gains into early trading on Friday, following strong Q3 results.

The energy drink giant topped market expectations, with quarterly sales up 17% year over year to $2.2 billion and adjusted net profits growing 41% to $524.5 million — 11% ahead of Wall Street’s estimates. In the report, Monster highlighted its zero-sugar line and new product launches, with a stack of novel flavors already released this year, as bright spots.

During a call with analysts, Chief Executive Hilton Schlosberg said that the global energy drink category “remains healthy with robust growth,” The Wall Street Journal reported, adding that demand for more affordable caffeinated drinks is rising as coffee has become “really expensive.”

Meanwhile, rival beverage business Celsius saw shares fall as much as 23% on its Q3 results yesterday — despite beating expectations, with revenue jumping 173% — largely due to concerns about a change in the company’s distribution channel, as its newly acquired Alani Nu brand joins the PepsiCo distribution network.

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