Business
business
Max Knoblauch

Microsoft is hiking US Xbox prices for the second time in five months

Microsoft said on Friday that it is once again hiking the price of Xbox consoles in the US, this time by up to $70. According to the company, the new prices will take effect on October 3.

A Series X special edition console will now cost $800, up from $730. The standard Series X is now $650, up from $600. Pricing outside of the US will stay the same, Microsoft said.

If you’re feeling deja vu, that’s because Microsoft just did this back in May when it hiked its Xbox prices by up to $100 in the US. The standard edition of the Series X was $500 at launch, meaning the nearly 5-year-old console has seen a 30% price hike this year.

The update is “due to changes in the macroeconomic environment,” according to Microsoft, language mirroring that of rivals Sony and Nintendo when each hiked their own console prices last month. Industry analysts have long warned that tariffs like those imposed by President Trump could substantially increase the costs of video game console production.

More Business

See all Business
Claire Yubin Oh
10h
Casio is about to start selling a furry AI-powered pet robot in the US, as it bets on loneliness

The watchmaker behind G-Shock is betting on the growing loneliness epidemic to save its struggling business.

Moflin
Still life of Ozempic and Wegovy with weight scale.

Who is winning the GLP-1 race?

It’s hard to keep track of all the next-gen GLP-1s in the pipeline, but we tried our best.

J. Edward Moreno10h
AOL Buys Huffington Post For $315 Million To Rekindle Ad-Revenue Growth

Millions of Americans are still on AOL, as Apollo mulls $1.5 billion sale

America is online. Very much so, in fact, with the once iconic internet company still putting up web traffic numbers that beat Apple.com, Temu.com, and more.

Hyunsoo Rim12h
Plastic Pilot's Head, Airplane

“That’s cute”: Tracking the public feud between Frontier and United Airlines

A US airline feud has two CEOs bickering over who’s better at math.

Max Knoblauch9/18/25
business
Max Knoblauch

Uber is giving drone deliveries another go in a partnership with Flytrex

Ride-hail and delivery giant Uber on Thursday announced a new partnership with drone operator Flytrex to begin testing an autonomous delivery-by-air system by the end of the year.

As one of the few drone providers with Beyond Visual Line of Sight authorization from the FAA, Flytrex already partners with Walmart and DoorDash on similar programs. The company said it’s delivered more than 200,000 meals to suburban US households in the past three years.

This isn’t Uber’s first foray into drone deliveries. Under its then aviation arm Uber Elevate, the company tested the tech in a partnership with McDonald’s in 2019. Uber sold its aviation division to Joby Aviation in late 2020.

Uber shares didn’t move much on the announcement, up about 1% in premarket trading.

Latest Stories

Sherwood Media, LLC produces fresh and unique perspectives on topical financial news and is a fully owned subsidiary of Robinhood Markets, Inc., and any views expressed here do not necessarily reflect the views of any other Robinhood affiliate, including Robinhood Markets, Inc., Robinhood Financial LLC, Robinhood Securities, LLC, Robinhood Crypto, LLC, or Robinhood Money, LLC.
©2025 Sherwood Media, LLC