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The United States Imposes Tariffs on Imported Cars
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US new vehicle prices jumped by 2.5% in April, the most in five years

The last month-over-month increase greater than April 2025 was April 2020, roughly one month into the pandemic.

Max Knoblauch

Well, that was fast.

According to a new report by Cox Automotive, new vehicle prices climbed 2.5% in April from the previous month. That’s the biggest jump in five years, since April 2020.

As of April, a new car will set Americans back $48,699 on average — the highest rate of 2025 so far. Average transaction prices climbed by about $1,500 from March for vehicles from General Motors and Tesla. Ford’s new vehicle prices rose by more than $600.

“Ever since President Trump announced auto tariffs 47 days ago, the cost of new cars has been steadily climbing. Even though there was a surge in shopping and sales early on, the manufacturer’s suggested retail prices haven’t budged,” Cox Automotive Executive Analyst Erin Keating said.

The rise in an automaker’s average transaction price follows a surge in panic buying from US consumers for both new and used vehicles. GM’s US sales jumped 17% in the first quarter, while Carvana sold 46% more used cars in the same period.

Panic buying appears to have been better for some brands than others. Placer.ai data shows that foot traffic at US dealerships rose slightly for a few weeks in March before falling again throughout April.

Car prices — along with everything else — will be in focus when the Bureau of Labor Statistics releases the April CPI inflation report at 8:30 a.m. ET this morning. Economists expect core CPI to rise 0.3% month-on-month compared to a 0.1% bump in March.

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Amazon doubles down on groceries with new private-label collection, sending grocery stocks lower

Amazon on Wednesday launched Amazon Grocery, a new private-label food brand that combines its Fresh and Happy Belly lines into one collection.

The label covers more than 1,000 staples, from milk and eggs to olive oil and fresh meat, with most items priced under $5. Shares of Amazon were little changed, but grocery-selling rivals Target, Walmart, and Kroger all slipped around 2% following the announcement. Costco also slipped about 1%.

The launch highlights Amazon’s growing push into both grocery and private-label essentials as more customers trade down to cut costs. In August, the e-commerce giant added perishable groceries to same-day delivery in 1,000 cities and towns across the country.

At the same time, Amazon said shoppers purchased 15% more private-brand products in 2024 compared to the previous year across Amazon.com, Whole Foods Market, and Amazon Fresh.

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