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Glastonbury Festival 2024 - Day Five
Glastonbury’s iconic Pyramid Stage (Matt Cardy/Getty Images)
pyramid scheme

Glastonbury, one of the world’s biggest festivals, is back this week

The British event has seen revenue and profit boom in recent years.

Tom Jones

In 1970, ~1,500 people descended on Worthy Farm to see a primitive version of glam rock band T. Rex — a last-minute replacement for The Kinks — a handful of other artists, some scaffolding, and not much else, by some accounts

While Glastonbury is still held on that very farm and punters are greeted by Michael Eavis, the same man who started the festival 55 years ago, much has changed since the days when Glasto-goers paid £1 for entry and a free pint of milk. 

Glastonomics

This year, tickets for the UK’s biggest festival sold out in minutes and cost £378.50, with over 200,000 revelers making the pilgrimage to Somerset — down 5% on the maximum capacity to avoid overcrowding, according to Eavis’ daughter, Emily, who now organizes the festival. 

Putting its free-spirited origins to one side, that amount of people spending that amount of cash to see headline acts like Olivia Rodrigo, Neil Young, and The 1975 has turned Glasto into a money-spinning music metropolis. 

Glastonbury revenues chart
Sherwood News

Revenues obviously dwindle when the festival takes a year off, or a “fallow year,” every half decade or so to let the fields and farmland recover, with the company behind the event reporting an almost comically low £34 worth of turnover for all of 2006.

However, it rakes in plenty during the active years to keep the festival ticking over. For FY2024, Glastonbury posted a whopping £68 million in revenue, as people now snap up tickets for the festival before they even know who’s performing. Despite its impressive charitable endeavors, some critics — including one of this year’s headliners — have raised eyebrows at Glastonbury’s swelling coffers, with operating profit jumping to a record £4.7 million on the back of ever-rising ticket prices.

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Netflix is staffing up an apparent AI animation studio called INKubator

According to several public job listings, streaming giant Netflix appears to be building a GenAI animation studio called INKubator.

First reported by journalist Janko Roettgers in the Lowpass newsletter, INKubator seems to have launched in March and aims to “develop feature-quality content in a creator-led environment.”

As Lowpass reports, INKubator appears focused on AI-generated short-form animation, but listings imply ambitions toward longer-form content. Netflix didn’t immediately respond to a request for comment.

INKubator wouldn’t be Netflix’s first foray into AI. Back in March, it acquired Ben Affleck’s AI filmmaking startup InterPositive — which trains on individual films’ already-shot footage — for as much as $600 million depending on certain targets.

Netflix’s potential future AI-generated animations could be served to an increasingly ad-packed streaming service. At Netflix’s Upfront presentation on Wednesday, the company said its ad-supported tier has now reached 250 million subscribers globally, up 31% from November.

As Lowpass reports, INKubator appears focused on AI-generated short-form animation, but listings imply ambitions toward longer-form content. Netflix didn’t immediately respond to a request for comment.

INKubator wouldn’t be Netflix’s first foray into AI. Back in March, it acquired Ben Affleck’s AI filmmaking startup InterPositive — which trains on individual films’ already-shot footage — for as much as $600 million depending on certain targets.

Netflix’s potential future AI-generated animations could be served to an increasingly ad-packed streaming service. At Netflix’s Upfront presentation on Wednesday, the company said its ad-supported tier has now reached 250 million subscribers globally, up 31% from November.

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Saleah Blancaflor

Netflix confirms a “KPop Demon Hunters” world concert tour is on the way

Netflix has a “Golden” mine and it's digging deeper.

At its fourth annual TV Upfront presentation on Wednesday, Netflix President of Advertising Amy Reinhard announced a partnership with AEG Presents to create a “KPop Demon Hunters” world tour that will bring the phenomenon to life.

In March, Bloomberg previously reported Netflix was planning a global world tour sometime next year ahead of the sequel in arenas that would hold 10,000 to 20,000 fans, though the news had not been confirmed by the company nor had a partner been in place at the time. 

“KPop Demon Hunters” is Netflix’s most watched film of all time, racking up 481.6 million views globally during the second half of 2025. Since its release, the HUNTR/X trio of Ejae, Audrey Nuna, and Rei Ami has appeared and performed at several major events including late-night talk shows, award ceremonies, and most recently at Coachella, where they were a surprise guest for Katseye. It hasn’t been confirmed whether the trio will be on the tour.

The announcement of the tour comes after Netflix co-CEO Ted Sarandos shared in a recent blog post that the company spent $135 billion on licensing and original film and TV over the last 10 years.

This year, Netflix has a projected content spend of $20 billion, up 10% year over year, while its annual revenue forecast is between $50.7 billion and $51.7 billion. The streaming giant has brought in more than $46 billion in profit over the past decade.

Netflix said more details around cities and tickets for the concert tour are expected to come out later this year.

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