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Blue Skies Ahead

People are leaving X for Bluesky

X is still ahead by a lot.

Rani Molla

Bluesky is currently the most-downloaded free app on the App Store in the US, followed by Threads, as Americans leave X thanks in part to owner Elon Musk’s role in Donald Trump’s election. The day after the election, 115,000 US users deactivated their accounts, according to data from Similarweb.

Bluesky is the most downloaded free app on Apple App Store
App Store, Wednesday, November 13, 2024

And, in the week since the election, a million users have joined Bluesky, which currently has a total of 15 million users — more than double what it was three months ago.

The change is palpable on Bluesky, where the latest migration — or those simply returning after reverting to X once again — of users are proclaiming their allegiance to the X alternative.

But while Bluesky is certainly growing swiftly, it has a long way to go. It still has about a quarter of the daily active users that Meta’s Threads does:

And it still pales in comparison to X’s usership. Even with all of Bluesky’s growth — and X’s deactivations — X remains the dominant X alternative. It currently has 28x the daily active app users of Bluesky in the US.

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