Culture
Seattle Seahawks Super Bowl Victory Celebration & Parade 2
(Steph Chambers/Getty Images)
ring it up

The Seahawks got put up for sale just 10 days after winning Super Bowl LX

With a second Lombardi Trophy behind it, the franchise could fetch a record-breaking $8 billion, per execs.

Millie Giles

After weeks of speculation, and even less time from a Super Bowl win, the Seattle Seahawks have officially been put up for sale, the Paul G. Allen Estate confirmed in a statement on Wednesday.

Having defeated the New England Patriots 29-13 to win the team’s second-ever NFL title on February 8, the Seahawks are now underway with a sales process that’s expected to continue through the 2026 offseason, per CNBC.

Hawker market

Following the death of longtime owner Paul Allen — who bought the Seahawks for $200 million nearly 30 years ago — the franchise was placed in a trust in 2018, headed by the Microsoft cofounder’s sister, Jody Allen, with a directive that it would eventually be sold and the proceeds given to charity.

It’s worth pointing out that league rules require an individual, rather than a group or trust, be the controlling owner of a franchise, leading to reports that the Seahawks were hit with a $5 million fine for their current structure. The NFL commissioner has since denied the fine reports.

Of course, with the way sports team valuations (especially in the NFL) have soared in the years since Allen’s initial investment, the Seahawks will fetch many magnitudes more than they did in 1997, when the takeover bid helped the team out of a particularly turbulent passage in its history.

Sports teams valuations 2025
Sherwood News

Given that Forbes was already valuing the team at $6.7 billion by the end of 2025 — before they had a second Super Bowl win to their name — the franchise could likely end up with one of the biggest price tags in sporting history. Indeed, the 2025 valuation had already put the Hawks as the joint 21st-most-valuable sports team in the world alongside NBA team the Boston Celtics... though this was still about half the value of the Dallas Cowboys, which has held Forbes’ top spot for 10 consecutive years.

But, in light of another Lombardi Trophy on the shelf at Lumen Field, the sale looks poised to break the NFL record for a franchise purchase, with a team exec telling ESPN that the deal could fetch up to $8 billion. The current record was set in 2023, when the Washington Commanders were sold for $6.05 billion.

More Culture

See all Culture
Family in front of TV

Hollywood may have its best year at the box office since 2019, but streaming audiences are still obsessed with old content

Viewers are opting for catalog content over new shows and movies across (pretty much) every major streamer.

Tom Jones6/29/26
culture
Tom Jones

The BBC has become the world’s top news website... by collapsing a little less than its competition

Press Gazette just published its annual look at the biggest news sites in the world across all languages; for the most part, it doesn’t make for particularly pretty reading.

The journalism industry publication’s latest update, which is based on estimates provided by Similarweb for May, found that 37 of the world’s 50 most visited news sites saw their reach shrink. Press Gazette highlighted that American outlets have been hit particularly hard by declining Google traffic compared to European counterparts, owing to the platform’s AI features rolling out earlier in the US.

Even the BBC, having climbed the rankings from last year to top the 2026 chart — reportedly in part thanks to Similarweb’s decision to combine the “.co.uk” and “.com” versions of the URL, given that the sites redirect to each other depending on the user’s location — showed a 1.9% decline from last year.

Latest Stories

Sherwood Media, LLC and Chartr Limited produce fresh and unique perspectives on topical financial news and are fully owned subsidiaries of Robinhood Markets, Inc., and any views expressed here do not necessarily reflect the views of any other Robinhood affiliate, including Robinhood Markets, Inc., Robinhood Financial LLC, Robinhood Securities, LLC, Robinhood Crypto, LLC, Robinhood Money, LLC, Robinhood U.K. Ltd, Robinhood Derivatives, LLC, Robinhood Gold, LLC, Robinhood Asset Management, LLC, Robinhood Credit, Inc., Robinhood Ventures DE, LLC and, where applicable, its managed investment vehicles.