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BitMine announces $200 million investment in Beast Industries, the business arm of YouTube star MrBeast

Not content with generating money through digital assets, BitMine Immersion Technologies is also attempting to cash in on another largely incorporeal industry: the attention spans of young people.

The ethereum treasury company announced a $200 million equity investment into Beast Industries, the holding company for the various ventures of YouTube star Jimmy Donaldson, aka MrBeast. While most of these operations revolve around digital content, we’d be remiss not to note that this also includes Feastables.

“MrBeast and Beast Industries, in our view, is the leading content creator of our generation, with a reach and engagement unmatched with GenZ, GenAlpha and Millennials,” said BitMine Chairman Tom Lee. “Beast Industries is the largest and most innovative creator based platform in the world and our corporate and personal values are strongly aligned.”

Beast Industries CEO Jeff Housenbold added that the company was looking forward to “exploring ways to further collaborate and incorporate DeFi into our upcoming financial services platform.”

However, in my personal view this is hardly the most eye-catching collaboration MrBeast has been involved with in the past 24 hours...

Mr Beast YouTube views

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SpaceX gets a wave of bullish ratings from Wall Street analysts

SpaceX received more than a dozen positive analyst calls on Tuesday — including from major Wall Street banks — as they initiate coverage on Elon Musk’s space and AI company.

SpaceX went public on June 12 at a $2.2 trillion valuation, the largest debut in history. While the company hasn’t yet posted a profit, it seems to have convinced Wall Street that it will get there and grow its valuation on the way.

Of the at least 17 analysts that gave a rating on Tuesday, all but one gave it a “buy” or “outperform” rating. MoffettNathanson was "neutral."

The ratings come as SpaceX joined the Nasdaq 100 index, a benchmark tech-heavy basket of companies that underpins millions of portfolios. The inclusion adds built-in demand for the stock from index funds and ETFs.

Still, SpaceX fell more than 5% on Tuesday amid a broader sell-off, and is currently effectively flat from its opening price of $150 a share.

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