Markets
President Trump Holds "Make America Wealthy Again Event" In White House Rose Garden
President Trump drops the big billboard of tariffs on “Liberation Day” (Chip Somodevilla/Getty Images)

How Trump’s two tariff threats shatter three bullish assumptions about trade policy

Futures are sharply lower after the president said Apple and the EU could face higher tariffs soon.

Luke Kawa

Two trade threats Truth’d by President Trump are tanking stocks this morning:

1) If Apple doesn’t make iPhones in the US, it’s facing 25% tariffs.

2) The European Union negotiations are going so poorly that the bloc’s imports should be slapped with a 50% tariff starting in June.

Three emergent bullish assumptions about the Trump administration’s trade policy and the implications for financial markets that have developed over the past five weeks are getting shattered (or at the very least, revisited) in light of these micro missives.

Among them:

Challenged assumption #1: The direction of travel for tariffs is lower.

The “tariff dial” had been moving pretty steadily lower for more than a month now, between delays to the imposition of reciprocal tariffs and some deals that keep levies on ice, or much lower, than previously feared. That dial isn’t quite getting cranked up to 11 “Spinal Tap”-style this morning, but this certainly has the feel of a trend reversal moment in tariff policy.

Challenged assumption #2: When it comes to tariffs, companies that are important to the stock market will be treated with kid gloves as much as possible.

See: the mid-April exemption for imported smartphones that let Apple bulls breath a deep sigh of relief.

See also: semiconductors have been excluded from tariffs so far, pending an investigation. In the meantime, regulatory tweaks have sufficiently reopened some export markets to the point that Nvidia and other AI-linked companies can book deals worth billions with Saudi Arabia.

Challenged assumption #3: We know the new range of possibilities when it comes to tariffs.

Some analysts expected that 10% and 30% would mark a ceiling and floor for tariffs, corresponding to the levies the US has on imports from the UK and China and the relative trade balance on goods those countries have with America — tiny surplus versus big deficit, respectively. Alas, attempts to ascribe a very cogent framework to the administration that tariff’d penguins now look like a bit of an exercise in futility after a threat that tariffs on Europe are going up to 50% in a little over a week.

These assumptions, and the building evidence supporting them up until this morning, have played a role in the market’s swift recovery since April 8. As the bull case frays, at least for today, we’re back to some uncomfortable questions like, “How much tariff risk is embedded in the market with the S&P 500 priced for double-digit earnings growth this year and multiples well above where they were on April 2?”

And when those questions don’t have quick, satisfactory answers, well, this happens.

More Markets

See all Markets
markets

SpaceX gets a wave of bullish ratings from Wall Street analysts

SpaceX received more than a dozen positive analyst calls on Tuesday — including from major Wall Street banks — as they initiate coverage on Elon Musk’s space and AI company.

SpaceX went public on June 12 at a $2.2 trillion valuation, the largest debut in history. While the company hasn’t yet posted a profit, it seems to have convinced Wall Street that it will get there and grow its valuation on the way.

Of the at least 17 analysts that gave a rating on Tuesday, all but one gave it a “buy” or “outperform” rating. MoffettNathanson was "neutral."

The ratings come as SpaceX joined the Nasdaq 100 index, a benchmark tech-heavy basket of companies that underpins millions of portfolios. The inclusion adds built-in demand for the stock from index funds and ETFs.

Still, SpaceX fell more than 5% on Tuesday amid a broader sell-off, and is currently effectively flat from its opening price of $150 a share.

markets

Nike sinks to lowest level since 2014 after warning of “challenged” sales environment in Q4 report

Did Nike do it?

Investors had a mixed reaction after the global sports apparel company reported its fourth quarter earnings on Tuesday after the bell. Shares initially rose 5% as Nike beat out Wall Street expectations amid a hefty tariff refund bonus. However, the stock then sank to its lowest level since August 2014 in postmarket trading.

Here are the Q4 numbers:

  • Revenue of $11.0 billion (estimate: $10.8 billion).

  • Adjusted earnings per share of $0.20 (estimate: $0.12).

Ahead of this report, Nike warned that results would be flattered by a one-time tariff refund (now estimated at roughly $0.52 per share for the bottom line). That gave the company an extra cushion in snapping its streak of seven quarters of year-over-year profit declines.

Over the past year, the company had been punished by tariffs on imported goods, stagnant consumer spending, and increasing competition from other footwear brands like New Balance, Adidas, and Hoka.

Outgoing CFO Matthew Friend deemed it an “increasingly challenging operating environment, where sell-through remains challenged.”

Latest Stories

Sherwood Media, LLC and Chartr Limited produce fresh and unique perspectives on topical financial news and are fully owned subsidiaries of Robinhood Markets, Inc., and any views expressed here do not necessarily reflect the views of any other Robinhood affiliate, including Robinhood Markets, Inc., Robinhood Financial LLC, Robinhood Securities, LLC, Robinhood Crypto, LLC, Robinhood Money, LLC, Robinhood U.K. Ltd, Robinhood Derivatives, LLC, Robinhood Gold, LLC, Robinhood Asset Management, LLC, Robinhood Credit, Inc., Robinhood Ventures DE, LLC and, where applicable, its managed investment vehicles.