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Nvidia is re-approaching all-time highs without its leveraged lovers

When the stock split, option buyers did too.

Luke Kawa

In the story of Nvidia’s ascent to a $3 trillion company, its operating performance has played the starring role: best-in-class revenue growth and surging profits.

But the best supporting actors have been the options buyers that sought to hitch their wagons to those shiny fundamentals – turbocharging demand for Nvidia shares in the process.

Daily call volumes traded for Nvidia averaged over 9 million year-to-date through early June, about 80% higher than their average level from 2023.

Now, as Nvidia re-approaches all-time highs, it’s doing so without much help from options-market activity. Since June 7, daily call volumes have been 64% below that prior year-to-date average. And that includes a brief spike around the large “triple witching” options expiry later that month. 

The timing is certainly a little auspicious – the big drop-offs in options activity for Nvidia have come (predictably) following major options expiries, quarterly earnings reports, and also recently, its stock split.

It’s worth considering the possibility that this measure, meant to spur more demand from retail traders by lowering the price tag for a share, may have actually depressed demand for its stock. That’s because this demand for its shares may have come at the expense of demand for call options – which have embedded leverage and provide more buying power bang for your buck.

(Put differently, one could say the stock split marked the end of a catalyst for Nvidia, and sparked a rotation in options demand to Apple, which, shortly after Nvidia’s stock split, experienced a surge in call volumes that sent shares up double digits in a matter of two days. Soon after, it appears as though that speculative fever migrated to Tesla.)

As a signal of how the tail (options) can wag the dog (the underlying stock), the total money exchanged trading shares of Nvidia has roughly moved in tandem with call-option volumes traded over the course of the year.

Demand for other forms of leveraged long Nvidia exposure also seems to have dimmed more recently. Fund flows into the GraniteShares 2x Long NVDA Daily exchange-traded fund, for instance, have slowed to a trickle since late June.

The silver lining for Nvidia bulls is that leveraged buying may have juiced the stock’s rally, but it obviously isn’t the only cause: since the split, Nvidia is up more than 8%, while the S&P 500 is up 4.3% over the same period – despite this precipitous drop-off in levered trading activity.

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Figma rises on Citi’s Buy rating and $36 price target

Figma shares are rising moderately in pre-market trading after Citigroup initiated coverage with a Buy rating, saying demand tied to AI could help fuel the design software company’s next phase of growth, according to the note provided by Bloomberg.

Citi set a $36 price target on the stock and said Figma is well-positioned to offset AI disruption concerns through its own AI-driven consumption growth.

"Our proprietary customer and go-to-market (GTM) checks with hyperscalers and large financial services (FS) firms suggest strong seat upgrades & credit pack utilization, which offer positive reads on AI-monetization strategy," analyst Tyler Radke commented.

The company has been moving to roll out AI-native features in recent months, including developer-focused tools and in-house Figma agent aimed at making Figma a more central operating layer between product teams, engineers and AI systems.

Citi also pointed to upcoming product launches and potential monetization tied to Figma’s Model Context Protocol server which is an emerging framework that could allow AI systems to interact more directly with design environments.

Figma’s most recent earnings posted stronger-than-expected revenue growth while management raised its full-year guidance, saying that AI-related products were seeing encouraging adoption.

Still, the company that went public in 2025 has faced intense pressure with stock tumbling more than 50% this year-to-date over fears that automated AI code-generation tools and design alternatives from competitors like Anthropic might squeeze the need for seat-based design software.

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Lionsgate closes higher on Netflix acquisition rumor, streaming giant denies report

Shares for the film production company Lionsgate soared on Tuesday following rumors of a potential buyout.

According to a person familiar with the possible merger and acquisitions deal, streaming giant Netflix is one of the companies that may be interested in buying Lionsgate Studios, per reporting by Semafor. A Netflix spokesperson denied the rumor to Deadline.

Neither Lionsgate nor Netflix confirmed the news, but nevertheless the stock climbed, closing up 14%. The stock fell 4.6% in premarket trading after Netflix denied the rumor.

Netflix closed lower on news that Fox will acquire Roku in an approximately $22 billion deal after it was also rumored that the streaming company was interested in that acquisition. “Netflix did not make a bid for Roku,” a spokesperson told Semafor. This comes after Netflix withdrew its buyout bid for Warner Bros. Discovery earlier this year.

Lionsgate’s shares are up 77% since January. Lionsgate owns massive franchises like “John Wick” and “The Hunger Games.” The film company has a market cap of approximately $4.7 billion, making it roughly 5x smaller than Roku and 13x smaller than Warner Bros.

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