Peloton spikes after Eric Jackson says he’s long the stock at $4
Peloton jumped to session highs to trade up more than 7% after EMJ Capital’s Eric Jackson said he was long the fitness company at $4.
Jackson has a big following in the retail community after serving as the architect of the parabolic rally in online real estate company Opendoor Technologies from July through September.
His tweet at 11:56 a.m. ET coincided with a spike in the share price as well as volumes traded (which may well imply that algos are geared to buy any stock he comments favorably on). Shares of other companies he’s announced a bullish view on since the Opendoor episode also saw a massive announcement effect, including Better Home & Finance in September and Nextdoor in December.
All three of those stocks are currently down 50% or more from their 52-week highs.
In a thread on X, Jackson indicated that Peloton screens as very cheap based on how much free cash flow it generates and sees recent insider purchases as an important vote of confidence in the company from its management team. In an updated tweet, he noted that what he previously thought were insider purchases were actually options exercises, but indicated that this had no impact on his outlook.
Correction: the Form 4 filings I referenced were option exercises, not open market purchases. I've updated the full piece. Thanks to @mylesgrote for flagging.
— Eric Jackson (@ericjackson) March 27, 2026
The thesis is unchanged — $345M FCF, 5x multiple, improving churn, Chewy comp. But the insider framing was wrong and I…