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Roku shares stream higher after Guggenheim hits the “buy” button on the stock

Roku is now in nearly half of all US households with broadband.

Nia Warfield

Roku shares leapt 6% Wednesday afternoon after Guggenheim doubled down on its “buy” rating for the streaming TV company.

Roku is now in more than half of US broadband homes and making big moves in Mexico, where it’s in over 40% of broadband homes. While Roku no longer shares quarterly household streaming numbers, Guggenheim forecasts the tech company will reach 92 million streaming households globally and 65 million in the US by the end of the first quarter.

Roku is seeing growing demand for The Roku Channel, with half of US broadband households kicking off their TV time on its home screen. To keep the momentum going, the company’s expanding third-party partnerships to ramp up advertising demand. It’s starting to work: in Q4, Roku’s platform revenue — which includes advertising, content, and subscription sales — topped $1 billion for the first time.

Despite maintaining the buy rating, Guggenheim lowered its 12-month price target on the stock from $115 to $100 per share, based on “the contraction in the relative peer multiple.” Even still, the $100 target implies a 40% boost from current stock levels. Looking ahead, Guggenheim says Roku is “well-positioned” to reach its 2026 operating profit goal. Roku shares are up nearly 12% over the past year.

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JPMorgan recommends bullish options bet on Nvidia ahead of earnings

Nvidia, the most valuable stock in the world, has lagged its semiconductor peers over the past three months in the run-up to its fiscal 2026 third-quarter results, due out after Wednesday’s close.

JPMorgan reckons an earnings beat, as well as signs that the company and its suppliers are well-positioned to meet the ever-growing demand for its AI offerings, would be sufficient catalysts to unlock a catch-up trade that sends shares soaring back towards all-time highs.

“We favor owning call spreads as a strong beat-and-raise from NVDA and positive commentary around supply could clear recent sector underperformance and could propel NVDA above its average historical move,” writes Bram Kaplan, head of America equity derivatives strategy at JPM.

The recommendation:

  • Buy calls at a strike price of $197.50 for this Friday’s expiry; and

  • Sell the same amount of calls at a strike price of $207.50 for the same expiry.

The options-implied move is about +/- 6.4%. To break even on this position (by the time of expiry, based on current prices), you’d need to see shares up above $199.30.

The chip designer has traded between ~$180 and $210 since the end of September. So, the upper strike on this call spread caps the upside a little below the stock’s October 29 intraday peak of $212.19.

The max gain would be roughly 550% of the premium paid; the max loss, of course, would be 100%.

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Bitcoin’s having its worst month since 2022 as the sell-off continues, with BTC dipping below $90,000

Bitcoin slid below $90,000 on Monday night for the first time since April, extending a month-long rout that has now erased all of its 2025 gains. The world’s largest cryptocurrency briefly hit $89,350, its lowest level since February, before rebounding slightly to hover near $91,000. The drop comes just six weeks after prices hit a record $126,250.

The slide comes as risk appetite evaporates across markets, with speculative tech stocks tumbling, hedge funds de-risking — while some investors use bitcoin's losses for year-end tax-loss harvesting.

As a result, bitcoin is now suffering its worst one-month stretch since the deep 2022 selloff, and its worst Q4 since 2018 — despite November typically being its strongest month. With fear gauges hitting "extreme" levels, some traders are now positioning for a potential slide toward $86,000-$88,000.

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Goldman: “We see three main areas of risk” for the market

If fresh data on the state of the US economy starts to confirm slowdown fears, buckle up.

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