Diamond ring stocks pop on heavy volume after Taylor Swift-Travis Kelce engagement announcement

Fellas, if a prime bachelor like Travis Kelce is ready to settle down and tie the knot, what’s your excuse?

That may have been the thought running through some traders’ minds shortly after 1 p.m. ET, when shares of diamond retailer Signet Jewelers briefly popped to session highs on heavy volume following the announcement from megastar Taylor Swift that she and the Kansas City Chiefs’ tight end had gotten engaged.

It took longer for smaller jewelry company Brilliant Earth to react to the news, but it’s had a much bigger pop, up more than 20% at its highs of the day.

Whatever happened to, “I like shiny things but I’d marry you with paper rings”?

Taylor Swift Travis Kelce Engagement Ring — Source: Taylor Swift via Instagram

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