Snap falls after Meta rolls out new “Instants” feature
“Here today, gone tomorrow” is a winning idea — according to Wall Street.
Shares of Snap are down nearly 5% Thursday afternoon after Meta announced Instants, a new feature and companion app that allows users to share “spontaneous, unfiltered photos” that disappearing after viewing. Remind you of anything?
Snap has fallen roughly 34% this year, while Facebook and Instagram parent company Meta has dipped 5% over the same time frame. Last week, Snap reported earnings that showed the social media company losing out on ad sales.