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When only futures will do

Some of the most defining — and market-moving — events over the past decade have come outside of regular trading hours.

Sherwood Staff

Welcome to Sherwood’s deep dive into futures markets, presented in partnership with CME Logo


Risk never sleeps, but the stock market doesn’t even work a full nine-to-five.

And yet some of the most defining — and market-moving — events over the past decade have come outside of regular trading hours. In addition, the release of top-tier economic data routinely occurs before the opening bell is rung.

In order to participate maximally in financial markets as they’re shaped by an unending torrent of geopolitical, economic, policy, and electoral news, there are times when only futures will do.

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2016 US election

The hottest party on November 8, 2016, wasn’t at the New York Hilton Midtown or the Javits Center, where the Republican and Democratic nominees were anxiously awaiting the results of the vote.

It was in the futures market. As early results poured in shortly after 7 p.m. ET, showing a much tighter race than anticipated, traders reacted instantly, with S&P 500 e-mini futures erasing early gains of as much as 0.8%. The selling crescendoed as results showed Hillary Clinton trailing Donald Trump in the battleground states of Florida, North Carolina, and Ohio — nearly cementing an unexpected outcome.

Minutes before midnight, with the race all but over, markets were fully gripped by the fear of the unknown. S&P 500 e-mini futures were halted after falling 5%. At that time, a 5% drop was “limit down,” though the threshold has since been expanded to 7%.

Shortly thereafter, Carl Icahn left the New York Hilton Midtown as the victory party raged, deciding there was money to be made in the futures market. He put about $1 billion to work in the wee hours of Wednesday morning, confident that investors would learn to love the real estate mogul’s tax-cutting and deregulatory campaign.

He didn’t have to wait long: futures staged an enormous comeback and ended the next session up more than 1%.

“The S&P was so liquid — it was unbelievably liquid — the world was going nuts,” Icahn recounted on Bloomberg TV that day. “Last night it was amazing; the world was going into a panic with no reason.”

Russia’s invasion of Ukraine

Sometimes, a known event yields unexpected results. Other times, the sudden appearance of a rumored, but unknown, event triggers market volatility. 

Such was the case on the night of February 23, 2022, when Russia’s unprovoked invasion of Ukraine propelled West Texas Intermediate futures above $100 per barrel.

Given Russia’s role as a major producer and exporter of black gold, oil was the most logical way to express views on the evolution of the war and potential for shortages. And futures were the trading vehicle that facilitated just that as news broke.

That was far from the last time during the war when oil futures responded to new information or pronouncements from political leaders on sanctions or countermeasures. One such instance came on May 4, when European Commission President Ursula von der Leyen said EU member states would proceed with “a complete import ban on all Russian oil, seaborne and pipeline, crude and refined,” providing another jolt to crude futures.

Nonfarm, on futures

It’s not just during the exceptional events, but also regularly scheduled programming that futures are the finance world’s instrument of choice.

Most high-profile US economic data is released before 9:30 a.m. ET, including the monthly nonfarm payrolls and the PCE inflation reports. Those are the two most important pieces of data that inform the Federal Reserve’s progress toward its dual mandate of full employment and stable prices, and as such, are often catalysts for trading activity.

While premarket trading in ETFs that track the broad market is available at these times, the amount of money running through that pales in comparison to futures.

Consider the most recent nonfarm payroll report, released on September 5. Per Bloomberg data, the notional value of volume traded through S&P 500 e-mini futures from 4 a.m. ET until regular trading hours began was nearly 30x that of the SPDR S&P 500 ETF Trust, the most heavily traded ETF on the planet.

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Luke Kawa

Wendy’s spikes on heightened attention from Reddit’s retail traders

From flipping burgers to being flipped by retail traders:

It seems Wendy’s may now be a meme stock?

Shares are up over 30% in early trading, with the ticker being the most mentioned on the WallStreetBets subreddit over the past 12 hours, per SwaggyStocks.

As of 9:03 a.m. ET, more money had changed hands trading Wendy’s stock in the premarket than Microsoft, Palantir, Apple, Amazon, or Meta.

(I’m no doctor, but I think pairing this with a short-lived meme stock of 2025, Krispy Kreme, could result in negative health outcomes.)

User u/ElegantCombination43 recently tried to stir up support by posting in r/wallstreetbets that redditors “need to save Wendy’s before it’s too late,” adding that “we’ll all be out of a job” if it goes bankrupt.

On Tuesday morning, the fast food chain announced a C-Suite shuffle, hiring Steve Cirulis from Potbelly to serve as chief financial officer and chief strategy officer.

Wendy’s could certainly use a shot in the arm to bolster its operations: trailing 12-month sales and adjusted earnings per share for Wendy’s are flat and lower, respectively, since the end of 2023.

Anyhow, Wendy’s fries are superb and second to none. Don’t @ me.

markets

Google invests $75 million in film studio A24, forms AI partnership

Google is investing roughly $75 million in independent film studio A24 as part of an AI partnership, according the Wall Street Journal. The investment marks Google’s first direct stake in a film studio.

Under the agreement, A24 will work with Google DeepMind to develop and test AI tools for filmmaking and production workflows, the Journal reports.

The deal comes as A24 continues to expand its business beyond indie films into television, music, and live events. Since its 2013 launch, the studio has produced Oscar-winning films such as Everything Everywhere All at Once. Its revenue has more than doubled over the past two years, according to the Journal, and the company was last valued at $3.5 billion in a Thrive Capital-led funding round in 2024.

Google’s investment comes as major technology companies increasingly deepen ties with media companies as generative AI tools become more integrated into creative industries. For Google, the partnership also expands DeepMind’s reach into entertainment and film production.

The firm and TV industry is pushing to develop AI tools that can be integrated into the time-consuming and expensive production process. In a sign of the potential value of such tools, in March, Netflix announced it would acquire Ben Affleck's startup InterPositive, which is building AI film-making tools, for $600 million.

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Getty Images surges following OpenAI partnership

Getty Images is surging in early trading after the company announced a multi-year licensing and product partnership with OpenAI.

Under the agreement, OpenAI will license Getty’s library of images, videos, and metadata for use in training and improving its AI models, while Getty will integrate OpenAI’s generative AI tools into its own products and services.

The deal comes as Getty faces growing pressure from generative AI tools that can create stock image-like images in seconds, threatening parts of its traditional licensing business. Getty posted revenue of $226.6 million in Q1, down 2.5% year over year on a currency-neutral basis.

Getty was one of the earliest major content companies to challenge AI firms in court, suing Stability AI in 2023 for allegedly scraping millions of copyrighted images without permission to train image-generation models.

The OpenAI deal follows Getty’s 2025 licensing agreement with Perplexity, which gave the AI search company access to Getty’s library and required image credits with links to original sources.

Before the announcement, Getty shares had been trading below $1 for months. The stock surged by 124% in early trading, erasing its year-to-date losses as investors are waiting to see if Getty can turn its licensed content library into a more valuable AI asset.

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