In hopes of teasing out more sales, Tesla is renting cars for $60 a day
After a record sales quarter, analysts expect Tesla sales to fall in the current quarter, as the end of the government’s $7,500 EV tax credit crimps electric vehicle sales in general.
Tesla has a plan: it’s now renting Teslas from select dealerships, starting in Southern California, for up to a week at a time, starting at $60 a day.
The company has thrown in freebie features like Supercharging and Full Self-Driving (Supervised), and is giving those who choose to buy a Tesla within a week of their rental experience a $250 credit.
Will that help keep Tesla sales from falling? (Analysts polled by FactSet forecast sales in the fourth quarter to be down 9% and the full year to fall 7%, compared to the same period a year earlier.) Probably not, but supposedly car sales don’t really matter anymore to Tesla anyway: Tesla has its sights set on owning a future without poverty or crime but with driverless robotaxis and robot surgeons.
Shares of Tesla were up 2.3% in premarket trading as broader markets rose. Through Friday’s close, they were up 13% for the year, slightly underperforming the S&P 500.
The company has thrown in freebie features like Supercharging and Full Self-Driving (Supervised), and is giving those who choose to buy a Tesla within a week of their rental experience a $250 credit.
Will that help keep Tesla sales from falling? (Analysts polled by FactSet forecast sales in the fourth quarter to be down 9% and the full year to fall 7%, compared to the same period a year earlier.) Probably not, but supposedly car sales don’t really matter anymore to Tesla anyway: Tesla has its sights set on owning a future without poverty or crime but with driverless robotaxis and robot surgeons.
Shares of Tesla were up 2.3% in premarket trading as broader markets rose. Through Friday’s close, they were up 13% for the year, slightly underperforming the S&P 500.