tech

Jon Keegan10/13/25

Sora’s ghoulish reanimation of dead celebrities raises alarms

OpenAI’s video generation app Sora has spent its first two weeks at the top of the charts.

The startup’s fast-and-loose approach to enforcing intellectual property rights has seen the app flooded with videos of trademarked characters in all sorts of ugly scenarios.

But another area where Sora users have been pushing the limits involves videos that reanimate dead celebrities.

And we’re not talking just JFK, MLK, and Einstein. Videos featuring more recently deceased figures such as Robin Williams (11 years ago), painter Bob Ross (30 years ago), Stephen Hawking (seven years ago), and even Queen Elizabeth II (three years ago) have been generated. Some of the videos are racist and offensive, shocking the relatives of the figures.

OpenAI told The Washington Post that it is now allowing representatives of “recently deceased” celebrities and public figures to request that their likenesses be blocked from the service, though the company did not give a precise time frame for what it considered recent.

AI videos of dead celebrities are horrifying many of their families

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But another area where Sora users have been pushing the limits involves videos that reanimate dead celebrities.

And we’re not talking just JFK, MLK, and Einstein. Videos featuring more recently deceased figures such as Robin Williams (11 years ago), painter Bob Ross (30 years ago), Stephen Hawking (seven years ago), and even Queen Elizabeth II (three years ago) have been generated. Some of the videos are racist and offensive, shocking the relatives of the figures.

OpenAI told The Washington Post that it is now allowing representatives of “recently deceased” celebrities and public figures to request that their likenesses be blocked from the service, though the company did not give a precise time frame for what it considered recent.

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Alphabet’s 2015 investment in SpaceX is about to pay off handsomely with the company’s hotly anticipated IPO later this year, which is expected to be the largest in history.

Bloomberg reports that according to new financial filings, Alphabet’s investment could be worth up to $100 billion.

Google invested in SpaceX in 2015 when it, along with Fidelity, invested $1 billion in a round that valued SpaceX at $10 billion. At the end of 2025, Google owned just over 6% of SpaceX, per Bloomberg’s reporting on the more recent filings. That stake has likely been diluted due to SpaceX’s merger with xAI.

OpenAI pulls out of Stargate Norway, hands data center off to Microsoft

This is the third piece of Project Stargate that OpenAI is retreating from since a flurry of announcements last year.

Narvik, Norway

Barclays says autonomous couriers — think sidewalk robots and drones — could push delivery costs down to as little as $1 per order, from between $5 and $7 today and closer to $9 for traditional deliveries in high-labor-cost markets. If robots save $4 on every delivery, and enough companies start using them, the food delivery industry, including companies like DoorDash and Uber, could end up with $16 billion in extra profit every year, according to Barclays.

The catch: we’re nowhere near that world yet. Robots and drones handle less than 1% of deliveries today. Even by 2035, Barclays only sees penetration hitting around 10%.

Google’s Wing and Amazon have also been trying to crack last-mile product delivery — a reminder that this is part of a broader race to automate the most expensive leg of e-commerce.

Lyft is building the infrastructure robotaxis can’t avoid

The ride-hailing company is building an 80,000-square-foot Nashville warehouse where humans will help robotaxis with everything but driving.

Person working at Lyft Nashville warehouse

Uber has long had an asset-light business model: it provided the ride-hailing platform, and its contract workers brought their own vehicles. That’s changing as Uber positions itself at the center of the robotaxi era.

The Financial Times estimates that Uber has committed more than $10 billion to buying robotaxi fleets ($7.5 billion) and investing in the companies that make them ($2.5 billion). That includes yesterday’s announcement that it’s expanding its investment in Lucid, a deal worth about $2 billion, with plans to buy 35,000 vehicles.

This shift pits Uber against industry leaders like Google’s Waymo and Tesla, whose models involve company-owned vehicles running on proprietary platforms. While these autonomous fleets eliminate the need for drivers, they introduce new capital-intensive requirements for charging, cleaning, storage, and repair.

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