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US smartphones are entering their “made in India” era

India shipped nearly half of all US smartphone imports last quarter.

Hyunsoo Rim

India has officially edged out China to become the top smartphone supplier to the US — for the first time ever.

According to new estimates from Canalys, the share of US smartphone imports from India surged to 44% in Q2, more than triple the 13% recorded a year ago. China’s share, meanwhile, more than halved over the same period, with the electronics powerhouse now accounting for just 25% of production — less than Vietnam.

Put simply, Apple has been aggressively redirecting production out of China after the country faced a cumulative 145% tariff rate in April. In the company’s latest earnings call, CEO Tim Cook said that the “majority” of iPhones sold in the US would be manufactured in India in Q2.

What’s interesting is that, for now, this is mostly a US-specific shift for the iPhone maker, as China remains the powerhouse of Apple’s global smartphone production. As of April, ~90% of iPhones were still made in China, which Cook has suggested will remain the main hub for devices sold outside the US. Other players like Samsung and Motorola are also moving US-bound smartphone assembly to India, per Canalys, though at a slower pace.

Part of Indias appeal comes down to basic tariff math: US importers currently pay a 20% tariff on smartphones from China — yet none from elsewhere, as electronics were exempted from reciprocal tariffs in April. But that relief might not last. Commerce Secretary Howard Lutnick has warned the reprieve is likely temporary, while President Trump has been pressuring Apple to bring production home with a 25% tariff threat on foreign-made iPhones.  

And, of course, there remains a looming tariff deadline for both countries, which have yet to finalize a deal with Washington: India’s 26% reciprocal rate is set to take effect on August 1, and China’s facing an August 12 deadline to avoid broader tariff reinstatement.

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Amazon closes at all-time high

Fresh off strong earnings Thursday, Amazon saw its stock price end the week at a record closing high of $244.22.

The stock is up 10% so far this year.

The e-commerce and cloud giant beat analysts’ revenue and earnings, and its massive gain was responsible for more than all of the positive return delivered by the SPDR S&P 500 ETF on Friday.

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Rani Molla

Google uses an AI-generated ad to sell AI search

Google is using AI video to tell consumers about its AI search tools, with a Veo 3-generated advertisement that will begin airing on TV today. In it, a cartoonish turkey uses Google’s AI Mode to plan a vacation from its farm before it’s eaten for Thanksgiving.

Like other AI ad campaigns that have opted to depict yetis or famous artworks rather than humans, Google chose a turkey as its protagonist to avoid the uncanny valley pitfall that happens when AI is used to generate human likenesses.

Google’s in-house marketing group, Google Creative Lab, developed the idea for the ad — not Google’s AI — but chose not to prominently label the ad as AI, telling The Wall Street Journal that consumers don’t actually care how the ad was made.

Google’s in-house marketing group, Google Creative Lab, developed the idea for the ad — not Google’s AI — but chose not to prominently label the ad as AI, telling The Wall Street Journal that consumers don’t actually care how the ad was made.

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Amazon, Alphabet, Meta, and Microsoft combined spent nearly $100 billion on capex last quarter

The numbers are in and tech giants Amazon, Alphabet, Meta, and Microsoft spent a whopping $97 billion last quarter on purchases of property and equipment. That’s nearly double what it was a year earlier as AI infrastructure costs continue to balloon and show no sign of stopping. Amazon, which reported earnings and capital expenditure spending that beat analysts’ expectations yesterday, continued to lead the pack, spending more than $35 billion on capex in the quarter that ended in September.

Note that the data we’re using here is from FactSet, which strips out finance leases when calculating capital expenditures. If those expenses were included the total would be well over $100 billion last quarter.

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