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Albertsons: Kroger “willfully squandered every opportunity” for the merger to work

An unsealed lawsuit tells the tale of how the two largest grocery chains in the US decided to get hitched and are now battling through a bitter, litigious divorce.

Albertsons lawsuit against Kroger accusing it of bombing their $24.6 billion merger reads a lot like a gossip column detailing a bitter divorce. 

In a lawsuit filed last week and unsealed Monday, Albertsons said Kroger “derailed the merger after suffering a classic case of buyer’s remorse.” The allegations came less than a day after an Oregon federal judge blocked the merger between the two largest grocery chains in America.

The suit, filed in Delaware Court of Chancery, gives a rare, detailed look (from Albertsons perspective) at how the merger negotiations played out. According to Albertsons, the merger negotiations went down like this: 

In September 2022, the two grocery chains started negotiating a merger out of a common fear that retail giants like Walmart and Amazon were coming for their lunch. That fear led them to a familiar answer: get bigger.

Albertsons — the party being acquired — wanted Kroger to divest up to 725 stores to appease antitrust regulators. Kroger didnt want to trim more than 600. To agree to that, Albertsons wanted the breakup fee upped to $800 million from $600 million.

Ultimately, the CEOs shook hands on a deal that required Kroger (the larger of the two) to divest no more than 650 stores and guaranteed Albertsons a $600 million breakup fee.

The deal was announced in October 2022. Kroger’s stock price dipped, as did its credit rating after it took out $10.5 billion in bonds to pay for the deal. According to Albertsons, this made Kroger less motivated to put forth their best efforts” to make sure the deal went through, as required in their contract. 

According to Albertsons, Kroger agreed to the ceiling of divesting 650 stores but tried to shoot well below it — initially offering only to trim 238 “cherry-picked” stores with poor financial performance. Out of about 60 potential bidders for the stores, Kroger chose C&S Wholesale Grocers, a grocery distributor that operates only about 160 retail locations. 

By early 2024, Kroger had agreed to divest 579 stores, still well below the 650 Albertsons had bargained for, and had “willfully squandered every opportunity to obtain antitrust approval through a divestiture.” The Federal Trade Commission was indeed concerned Kroger was picking its worst stores and that they had chosen an unpromising bidder for the deal who might resell the stores in the near future.

The FTC filed its lawsuit seeking to block the merger in February. On December 10, an Oregon federal judge scrapped the deal, saying: 

There is ample evidence that the divestiture is not sufficient in scale to adequately compete with the merged firm and is structured in a way that will significantly disadvantage C&S as a competitor. C&S history of unsuccessful grocery store ventures and its continuing dependence on defendants throughout the TSA period also suggest that the divestiture will not adequately restore competition.

Now that the deal is in the trash, Albertsons says Kroger owes it billions for sabotaging the deal and costing it years of uncertainty. Kroger denies those allegations and said Albertsons is not entitled to the $600 million breakup fee.

Investors, on the other hand, appear ready to move on. Albertsons is up more than 4% and Kroger is up more than 6% since the deal was blocked.

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Tom Jones

Prime Day is here again and Amazon’s subscription service has never been more popular

Well, it’s that time of year again: many have made their wish lists, people are scraping together the money they’ve saved to pick out a perfect gift, some are presumably leaving out refreshments for the weary delivery drivers and, more and more, drones.

It’s Amazon Prime Day — meaning that it’s the second day of the four-day promotional event that Amazon still calls Prime Day — of course, and it’s even come early this year, with the company bringing the period into late June from July, when it’s been traditionally held for the last five years.

The Prime Age

Alongside the eyes and endless clicks that the arbitrary stream of listicles on “The Best Prime Day Deals” that almost every media outlet pours into, Amazon will also be cheering the fact that there’s now more Prime users than ever before to devour the retailer and its sellers’ sometimes-contested “discounts.” Indeed, according to the latest annual estimates from Consumer Intelligence Research Partners (CIRP), there were just over 200 million American shoppers using Amazon’s massive subscription service at the end of 2025.

business

Electronic Arts launches a platform to put more ads in its games

Video game publishing giant EA launched a new platform on Monday designed to make the process of selling immersive ad space in its popular games easier.

The company says the platform, called EA Advertising, allows brands to “integrate directly into gameplay through dynamic, real-time placements, from stadium signage to custom in-game content.”

More so than other studios, EA has incorporated advertising into its most popular titles. As Kotaku points out, the company’s ad efforts stretch as far back as 2006. Several of its sports franchises already feature partnerships with brands like Visa, Lowe’s, Red Bull, and PepsiCo.

In-game advertising hasn’t exactly been embraced by fans, but industry experts expect it to ramp up as companies seek more revenue to offset higher games budgets and surging memory costs. EA rival Take-Two has taken a different approach, with CEO Strauss Zelnick recently saying the company was “not at risk of doing brand partnerships” in the forthcoming “Grand Theft Auto VI,” and that ads in full-price games seems “unfair.”

The $55 billion deal to take EA private, led by Saudi Arabia’s Public Investment Fund, is set to close at the end of this month. Being the largest leveraged buyout in history, EA will likely look for more ways to boost revenue to cover interest payments.

More so than other studios, EA has incorporated advertising into its most popular titles. As Kotaku points out, the company’s ad efforts stretch as far back as 2006. Several of its sports franchises already feature partnerships with brands like Visa, Lowe’s, Red Bull, and PepsiCo.

In-game advertising hasn’t exactly been embraced by fans, but industry experts expect it to ramp up as companies seek more revenue to offset higher games budgets and surging memory costs. EA rival Take-Two has taken a different approach, with CEO Strauss Zelnick recently saying the company was “not at risk of doing brand partnerships” in the forthcoming “Grand Theft Auto VI,” and that ads in full-price games seems “unfair.”

The $55 billion deal to take EA private, led by Saudi Arabia’s Public Investment Fund, is set to close at the end of this month. Being the largest leveraged buyout in history, EA will likely look for more ways to boost revenue to cover interest payments.

business

JM Smucker says it sold $1 billion worth of Uncrustables in FY2026

After years of booming sandwich sales, JM Smucker has finally earned a billion-dollar crust.

On Tuesday, the company reported results for fiscal year 2026, highlighting better-than-expected profits driven by higher prices for coffee and sweet baked goods. However, at another point on the earnings call, CEO Mark Smucker pointed to one particularly jammy figure: in line with previous forecasts, the company sold $1 billion worth of its (almost always) crustless sandwiches, Uncrustables, in the last year alone.

business

Paramount reportedly offers concessions to resolve multistate antitrust investigation

Paramount has reportedly offered up some concessions in an effort to prevent an antitrust lawsuit by California and about 10 other states, according to Bloomberg reporting on Monday.

Reuters first reported on the potential suit from a group of unnamed states last week, which could throw a wrench in Paramount’s plans to buy rival Warner Bros. Discovery in a Hollywood megamerger.

The list of concessions is unknown, though Bloomberg previously reported that Paramount is open to divesting some of its kids TV assets to appease EU regulators.

Late last month, reports said US regulators appeared likely to approve the $110 billion merger, following a meeting between Paramount CEO David Ellison and DOJ antitrust staffers.

The list of concessions is unknown, though Bloomberg previously reported that Paramount is open to divesting some of its kids TV assets to appease EU regulators.

Late last month, reports said US regulators appeared likely to approve the $110 billion merger, following a meeting between Paramount CEO David Ellison and DOJ antitrust staffers.

$98B ⛽

The IATA released its latest financial outlook for the airline industry over the weekend, forecasting a $98 billion jump in the sector’s collective fuel bill. The world’s largest trade group representing airlines expects the oil spike to halve profits by 49% from last year to $23 billion.

The group also expects profit margins to halve year over year, falling from 2025’s 4.2% to 2%. Still, revenue is expected to climb to $1.17 trillion from $1.07 trillion.

A surge in the cost of jet fuel has rocked US and global airlines this year, leading Delta Air Lines, United Airlines, American Airlines, Southwest Airlines, JetBlue, and others to raise fares and ancillary charges like bag fees. Low-cost carriers, which operate on smaller margins, have been squeezed the hardest, resulting in Spirit’s shutdown.

“It’s a tough year for all airlines, especially those whose balance sheets had not yet recovered from COVID. And, of course, for those operating in the Gulf,” said IATA Director General Willie Walsh, who added that demand is holding up and about half of passengers expect to spend more on travel this year. “That bodes well for a strong northern summer peak season. The big unknown is how long travelers and shippers can tolerate the higher costs of connectivity.”

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