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Lithium leader: Bolivia's holds the largest reserves of the valuable metal

Lithium leader: Bolivia's holds the largest reserves of the valuable metal

Worth its salt

Bolivia’s position as the world leader in lithium reserves has crystallized above mineral industry touchstones Chile, Argentina, and the US this week, after reporting a 2 million ton increase in its supply of the alkali metal in this year alone.

On Thursday, the Bolivian President Luis Arce announced that confirmed lithium resources in the country have increased to 23 million tons — up from 21 million tons in January 2023, as recorded by the US Geological Survey — following extensive government-funded geological studies of more than 66 wells across the Coipasa and Pasto Grandes salt flats.

Bolivia has already signed three major deals in the first half of this year to exploit natural deposits of lithium found in the expansive salt flats in the south-east of the country. Two Chinese companies, as well as Russian nuclear firm Uranium One Group, have so far pledged a total of $2.8 billion to industrialize the iconic Salar de Uyuni  — Bolivia’s most popular tourist attraction, which spans 12,000 square-kilometres and contains over 10 billion tons of salt.

Reactive investment

Bolivia comprises a third of the “lithium triangle” in South America, alongside Argentina and Chile, which collectively holds more than half of all lithium resources globally. Technological and political challenges in the country have meant that its vast mineral resources have been largely untapped thus far, but the opportunity for Bolivia is immense.

Since 2010, lithium consumption has nearly quadrupled, predominantly due to global demand for rechargeable lithium batteries to power electric vehicles and portable electronic devices. If Bolivia can extract it, it could transform the country's economy — lithium production is expected to need to increase at least four-fold by 2030 to meet growing global demand.

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Starbucks issues apology after viral “Bearista” cup meltdown

Holiday cheer turned into chaos this week for Starbucks after the coffee giant’s new “Bearista” holiday cup sent fans into a frenzy. 

Dropped alongside its 2025 holiday menu, the $30 beanie-wearing glass bear tumbler sparked long lines, sellouts, and even in-store scuffles before Starbucks stepped in with an apology.

“The excitement for our merchandise exceeded even our biggest expectations,” the company said in a statement to People. “Despite shipping more Bearista cups to our coffeehouses than almost any other item this holiday season, the Bearista cup and some other items sold out fast.”

Within hours of launch, frustrated fans flooded Starbucks’ social media pages and even store hotlines. Some customers waited in line before dawn and others said their stores received only a handful of cups. In one Houston location, the craze even turned physical, with police reportedly called to break up a brawl. Meanwhile, the cup is already reselling on sites like eBay, with listings topping $600.

“We understand many customers were excited about the Bearista cup and apologize for the disappointment this may have caused,” Starbucks said. While in-store customers may be upset, investors seem happy about the viral hit, as the stock has risen over 3% on Friday.

If you’re still hoping for a Bearista at market price, that may not be on order: the chain didn’t disclose how many cups were made or whether a restock is planned.

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Target tells workers to smile, wave, and greet shoppers if they come within 10 feet of them

Target just rolled out a new rule for store employees: smile, make eye contact, and greet or wave when a shopper comes within 10 feet — and if they get closer, within four feet, ask whether they need help or how their day is going, according to a new Bloomberg report.

Dubbed the 10-4 program internally, the rule mirrors rival Walmarts own 10-foot policy, formalizing behavior Target had previously only encouraged.

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Monster surges on energy drink buzz, while Celsius sinks on distribution concerns

Shares of Monster Beverage climbed 5% after the bell on Thursday, and held most of those gains into early trading on Friday, following strong Q3 results.

The energy drink giant topped market expectations, with quarterly sales up 17% year over year to $2.2 billion and adjusted net profits growing 41% to $524.5 million — 11% ahead of Wall Street’s estimates. In the report, Monster highlighted its zero-sugar line and new product launches, with a stack of novel flavors already released this year, as bright spots.

During a call with analysts, Chief Executive Hilton Schlosberg said that the global energy drink category “remains healthy with robust growth,” The Wall Street Journal reported, adding that demand for more affordable caffeinated drinks is rising as coffee has become “really expensive.”

Meanwhile, rival beverage business Celsius saw shares fall as much as 23% on its Q3 results yesterday — despite beating expectations, with revenue jumping 173% — largely due to concerns about a change in the company’s distribution channel, as its newly acquired Alani Nu brand joins the PepsiCo distribution network.

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