High Noon Vodka Seltzer At Costco Wholesale

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Pre-workout or pre-game? FDA recalls cans of High Noon that were mislabeled as Celsius

Celsius, the maker of the fizzy energy drinks, was flat on the news.

7/30/25 1:04PM

Cans labeled as Celsius energy drinks meant to wake you up may have been trying to wind you down, according to a Wednesday recall from the Food and Drug Administration.

The FDA said 12-packs of High Noon “Beach Variety” were mislabeled as Celsius “Astro Vibe,” a nonalcoholic caffeinated beverage. The mixup was discovered after High Noon, owned by E&J Gallo Winery, noticed that a shared packaging supplier had mistakenly shipped it empty Celsius cans, the FDA said.

“Consumption of the liquid in these cans will result in unintentional alcohol ingestion,” the FDA said.

Screenshot 2025-07-30 at 12.45.55 PM — A can of Celsius “Astro Vibe” that may or may not contain spiked seltzer (Celsius)

Celsius stock was flat on the day. The company is up more than 70% since the start of the year as its fizzy energy drinks gain in popularity.

Max Knoblauch20h

Paramount reportedly receives $24 billion from Gulf funds to back its Warner Bros. takeover

Three Middle East sovereign wealth funds have agreed to back Paramount’s takeover of Warner Bros. Discovery to the tune of roughly $24 billion, according to Wall Street Journal reporting.

The company’s triumph over Netflix in the bidding war came thanks in part to financial backing from Oracle cofounder Larry Ellison, billionaire father of Paramount CEO David Ellison.

Saudi Arabia’s PIF, which last year led the $55 billion deal to take Electronic Arts private, will provide about $10 billion in the deal. The Qatar Investment Authority and Abu Dhabi’s L’imad Holding Co. is also involved.

According to the WSJ, the funds will not receive voting rights in the combined Paramount-Warner company. Those working on the deal don’t expect the Gulf funds’ involvement to spark any additional regulatory reviews.

Exclusive | Gulf Funds Agree to Back Paramount’s $81 Billion Takeover of Warner

The company’s triumph over Netflix in the bidding war came thanks in part to financial backing from Oracle cofounder Larry Ellison, billionaire father of Paramount CEO David Ellison.

Hyunsoo Rim

appy birthday

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Apple is turning 50 today and it doesn’t look a thing like its younger self

From Macs to iPods, iPhones, and now services, here’s how Apple’s business has looked every 10 years.

The entrance of Allbirds seen from Hayes St. in San Francisco, Calif.

Allbirds, the once buzzy multibillion-dollar sneaker startup, is selling up for $39 million

That’s less than 1% of its peak market cap about four years ago.

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JetBlue is raising its bag fees as fuel costs squeeze airlines

JetBlue will reportedly hike its bag fees, as the cost of jet fuel continues to climb amid the war in Iran. It’s the latest example of carriers finding ways to push rising costs onto travelers.

Last week, United Airlines CEO Scott Kirby said that if fuel prices remain elevated, fares would need to rise another 20% for his airline to break even this year.

As CNBC reported, when one airline raises fees, others tend to follow.

Earlier this month, JetBlue hiked its first-quarter outlook for operating revenue per seat mile to between 5% and 7%, saying that strong Q1 demand helped “partially offset additional expenses realized from operational disruptions and rising fuel costs.” Now, the carrier appears to be making moves to further boost revenue to offset those costs.

Earlier on Monday, JetBlue rival Alaska Air lowered its Q1 profit forecast. The refining margins for the carrier’s cheapest fuel option — sourced from Singapore and representing about 20% of Alaska’s overall supply — have spiked 400% since February.

JetBlue did not immediately respond to a request for comment.