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Shares of GM, Ford, Stellantis continue to slide as Trump’s tariffs begin

Tariffs on imports from Canada and Mexico began Tuesday, sending automaker shares lower.

The auto industry is not taking kindly to President Trump’s 25% tariffs on goods from Canada and Mexico.

Shares of Detroit automakers GM, Ford, and Stellantis were all trading lower Tuesday as the new levies took effect. High prices and interest rates have hurt US car sales in recent years, and tariffs are expected to shock prices even further.

With so much of America’s car stock imported from other countries ($279 billion last year), and specific companies heavily relying on foreign production (GM, America’s largest automaker, made about 900,000 vehicles in Mexico last year), economists are anticipating a bumpy ride ahead.

A new study from the Anderson Economic Group found that US consumers could see auto costs rise up to $12,200 for some vehicles. Full-size SUVs could see a $9,000 bump, and pickup prices could spike $8,000. Smaller cars may rise more than $6,000.

Virtually every major automaker will be touched by the tariffs: up to a quarter of components in 2025 Tesla models are from Mexico, and Toyota and Honda each make about 40% of their North American cars in Canada and Mexico. Last year, more than one in five light vehicles sold in the US was imported from Canada or Mexico, according to S&P Global Mobility.

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Ford to bring eyes-off driving to its new EV platform by 2028

Ford is wading into the autonomous race against rivals like Tesla and GM.

On Wednesday evening, the Detroit automaker said it plans to introduce “Level 3” eyes-off systems to vehicles being built on its new production platform in Louisville by 2028. The first vehicle planned for the platform is a $30,000 midsize EV truck, planned for 2027.

In an interview with Reuters, Ford Chief EV and Design Officer Doug Field said the tech would not come at the $30,000 price point and would cost extra. Field said the company is still weighing just how much extra, and whether the system should be sold via a subscription model.

According to Ford, the eyes-off and hands-off tech will utilize lidar. Ford shares ticked up slightly in premarket trading on Thursday.

In August, Reuters reported that Ford rival Stellantis had shelved its Level 3 program due to high costs.

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