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Southwest’s cost cutting expands into a hiring freeze

Southwest Airlines is freezing corporate hiring and promotions, pausing most summer internships, and skipping its annual team-building “rallies” as it continues to cut costs.

The move follows a year of cuts at Southwest, including stopping service to four airports in April and cutting more than 300 pilot and flight-attendant positions in September. In July, the airline said it would ditch its love-it-or-hate-it open-seating policy to open up premium options.

The airline ceded five board seats to activist investor Elliott Management in October.

Southwest shares are up more than 15% over the past 12 months, lagging behind the S&P 500. Rival airlines’ shares are doing far better over the same period: United Airlines is up 176%, Delta Air Lines is up 74%, JetBlue is up about 56%, and American Airlines has climbed by about 38%.

The airline ceded five board seats to activist investor Elliott Management in October.

Southwest shares are up more than 15% over the past 12 months, lagging behind the S&P 500. Rival airlines’ shares are doing far better over the same period: United Airlines is up 176%, Delta Air Lines is up 74%, JetBlue is up about 56%, and American Airlines has climbed by about 38%.

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Premium seats help push airlines higher following third-quarter results

Shares of American Airlines are climbing toward the carrier’s best trading day since August 12, when ultra-budget rival Spirit issued its initial warning about its ability to survive. American’s shares are up more than 7% on Friday afternoon.

Investors’ optimism comes a day after American posted a better-than-expected full-year earnings forecast. In a call with investors, American said that it’s ramping up its premium cabin offerings.

“Our ability to grow capacity in premium markets will be further supported as we take delivery of new aircraft and reconfigure our existing fleet. These efforts will allow us to grow our premium seats at nearly two times the rate of main cabin seats,” CEO Robert Isom said. American CFO Devin May said that nose-to-tail retrofits of certain wide-body jets will bump the number of premium seats available on those planes by 25%.

Extra legroom has been a boon for major carriers, particularly this quarter. Delta Air Lines said its premium product revenue grew 9% in Q3, compared to a 4% drop in economy seat revenue. Similarly, United Airlines said its premium revenue grew 6%, outpacing economy. Shares of both airlines were up more than 3% on Friday.

Carriers with less exposure to first- and business-class tickets like Southwest Airlines and JetBlue didn’t see the same amount of momentum on the day.

Ford plant Cologne

Ford rallies to 52-week high: Wall Street is optimistic about its EV reset and aluminum plant recovery plan

Ford shares reached their highest level since July 2024 in Friday morning trading.

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