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"Avatar: Fire And Ash" Miami Special Screening
A Miami special screening of “Avatar: Fire and Ash” at Sunset 24 in South Miami, Florida (John Parra/Getty Images)
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“Avatar: Fire and Ash” surpasses $1 billion globally after 18 days

James Cameron is now the first director in history to have four consecutive movies gross over a billion dollars.

Millie Giles

Just over two weeks after its release, the third movie in James Cameron’s blockbuster “Avatar” franchise has officially reached $1 billion at the global box office.

In its first 18 days, “Avatar: Fire and Ash” notched ticket sales of $306 million domestically and over $777 million internationally, Variety reported on Sunday. However, while only a few films manage to reach this milestone in their lifetime, the first two installments in the sci-fi saga did it in slightly shorter periods (17 days and 14 days, respectively).

Out of the blue?

Cameron’s latest flick had some big box office shoes to fill: 2009’s “Avatar” remains the highest-grossing movie of all time, with a worldwide total of $2.9 billion, per movie financial analysis site The Numbers, and 2022’s “Avatar: The Way of Water” stands in third place at $2.3 billion.

Along with his 1997 epic “Titanic” — the first movie ever to break the nominal $1 billion at the global box office — James Cameron is now the first director in history to have four consecutive films cross the billion-dollar mark. (Granted, they span almost three decades.) But even with another smash hit Na’vi movie, Cameron still isn’t the world’s top-grossing director.

Highest grossing directors Spielberg Cameron
Sherwood News

According to The Numbers, Steven Spielberg, the legendary filmmaker behind “Jurassic Park” and “Indiana Jones,” is the highest-grossing director of all time, accruing ~$10.7 billion across an astounding 37 directing credits, not inclusive of the many producer credits to his name (and not adjusted for inflation).

With “Avatar: Fire and Ash,” Cameron has now pulled in a total of ~$9.8 billion over 15 directing credits, bringing his average gross to ~$653 million. While this is still slightly less than the average reported for the Marvel-directing Russo brothers, among others, if the latest “Avatar” keeps momentum to exceed $2 billion like its predecessors, Cameron could rise up both rankings.

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Netflix launches gaming app for children 8 and under

Netflix on Monday launched Netflix Playground, a new stand-alone gaming app aimed at kids 8 and under.

The app promises “no ads, in-app purchases, or extra fees” and is included with all memberships. At launch, it includes games featuring “Peppa Pig,” “Storybots,” and “Sesame Street.”

Netflix began adjusting its gaming strategy in 2024, closing its large AAA studio. Last year, the streamer began focusing more on multiplayer party and family-friendly games.

Late last month, Netflix quietly raised its prices for the fourth time since 2022.

Netflix began adjusting its gaming strategy in 2024, closing its large AAA studio. Last year, the streamer began focusing more on multiplayer party and family-friendly games.

Late last month, Netflix quietly raised its prices for the fourth time since 2022.

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“Super Mario Galaxy Movie” delivers holiday weekend records for theater chains

Universal’s “Super Mario Galaxy Movie” cleared an estimated $372.5 million globally in its opening five-day weekend, marking another successful foray into theaters for Nintendo.

Both AMC and Cinemark on Monday announced that the movie — along with continued popularity for titles like “Project Hail Mary” and “Hoppers” — propelled them to record-breaking Easter weekends.

According to AMC, the Yoshi popcorn bucket has pushed “Mario Galaxy” into the second-best merchandising program ever for the theater chain, behind only Taylor Swift’s Eras Tour concert film. According to Cinemark, Mario-themed “glitter popcorn” and other food items tied to the title have already resulted in the “most successful merchandise program Cinemark has ever delivered for a single title.”

AMC and Cinemark shares climbed in early trading on Monday.

“Mario Galaxy” pulled in $190.1 million domestically over the five-day weekend, below the first film’s $204 million (it was also released over the Easter weekend in 2023), but still near the top of the best holiday box office performances ever.

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