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New year, new Wiki: The internet's font of knowledge has a new look

New year, new Wiki: The internet's font of knowledge has a new look

New year, new Wiki

Wikipedia — one of the world’s most visited websites — just got its first makeover in more than a decade.

There’s a new search tool, an easier way to switch languages, a more dynamic table of contents section and a lot more white space, which one of our writers described as looking like a Google Doc — but even these relatively-subtle updates have managed to ignite anger in some corners of the internet.

The hit factory

Founded in 2001, Wikipedia has become an integral part of the internet thanks to the tireless efforts of unpaid Wikipedians who contribute millions of entries and edits across the 329 language editions of the site.

Wikipedia’s English-language version racks up more than 10 billion pageviews a month. For context, the largest news sites in the world usually get somewhere between100-500 million hits a month. In fact, the websites for 4 of America’s biggest news titans, The NYTimes, CNN, MSN & Fox News, only got 1.6 billion hits in December, less than one-fifth of what English-language Wiki managed.

Despite the potential to make billions from advertising, Wikipedia remains a not-for-profit entity. As you’ll likely know from its regular pop-up requests for contributions, the parent organization — the Wikimedia Foundation — relies almost solely on reader donations, taking in over $150m from generous Wiki fans last year. The majority of that does get spent, primarily on personnel and infrastructure costs for the foundation itself, although the organization also gave out ~$15m of awards and grants in 2022, which helped to fund community-led projects that further the mission of the foundation.

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Amazon closes at all-time high

Fresh off strong earnings Thursday, Amazon saw its stock price end the week at a record closing high of $244.22.

The stock is up 10% so far this year.

The e-commerce and cloud giant beat analysts’ revenue and earnings, and its massive gain was responsible for more than all of the positive return delivered by the SPDR S&P 500 ETF on Friday.

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Google uses an AI-generated ad to sell AI search

Google is using AI video to tell consumers about its AI search tools, with a Veo 3-generated advertisement that will begin airing on TV today. In it, a cartoonish turkey uses Google’s AI Mode to plan a vacation from its farm before it’s eaten for Thanksgiving.

Like other AI ad campaigns that have opted to depict yetis or famous artworks rather than humans, Google chose a turkey as its protagonist to avoid the uncanny valley pitfall that happens when AI is used to generate human likenesses.

Google’s in-house marketing group, Google Creative Lab, developed the idea for the ad — not Google’s AI — but chose not to prominently label the ad as AI, telling The Wall Street Journal that consumers don’t actually care how the ad was made.

Google’s in-house marketing group, Google Creative Lab, developed the idea for the ad — not Google’s AI — but chose not to prominently label the ad as AI, telling The Wall Street Journal that consumers don’t actually care how the ad was made.

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Amazon, Alphabet, Meta, and Microsoft combined spent nearly $100 billion on capex last quarter

The numbers are in and tech giants Amazon, Alphabet, Meta, and Microsoft spent a whopping $97 billion last quarter on purchases of property and equipment. That’s nearly double what it was a year earlier as AI infrastructure costs continue to balloon and show no sign of stopping. Amazon, which reported earnings and capital expenditure spending that beat analysts’ expectations yesterday, continued to lead the pack, spending more than $35 billion on capex in the quarter that ended in September.

Note that the data we’re using here is from FactSet, which strips out finance leases when calculating capital expenditures. If those expenses were included the total would be well over $100 billion last quarter.

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