OpenAI is ad-curious
OpenAI is staffing up an ad business, while being cautious in public comments about what that might look like.
Sarah Friar, OpenAI’s CFO, told the Financial Times that the company was considering ads, but that management planned to be “thoughtful about when and where we implement them.” Friar then cleaned up her comments, stating that OpenAI has “no active plans to pursue advertising.”
The FT notes that the company’s recent hiring of ad executives from Google and Meta says otherwise.
While OpenAI is pulling in serious money from ChatGPT subscriptions, its computing expenses are projected to lead to billions in losses, which may make the allure of ad revenues irresistible.
The FT notes that the company’s recent hiring of ad executives from Google and Meta says otherwise.
While OpenAI is pulling in serious money from ChatGPT subscriptions, its computing expenses are projected to lead to billions in losses, which may make the allure of ad revenues irresistible.
