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Labor board: “Love Is Blind” cast members are employees

Last week, the National Labor Relations Board issued a complaint against producers of Netflix’s reality hit “Love Is Blind,” alleging that they’d misclassified the show’s contestants as “participants.“ According to the board, the cast members are employees.

Several former cast members have complained about low pay and work conditions while filming the show, which has strangers date, drink (a lot) out of metallic gold wine glasses, get engaged sight unseen, and move in together.

Known for its awkward hosting by the Lachey family and bizarre soundtrack, “Love Is Blind” is a big hit for the streamer, recently nearing the top of Nielsen’s Streaming Top 10.

The complaint outlines a handful of contract terms that the NLRB says are unlawful, including a potential $50,000 fine for leaving the show without a “legitimate” reason as determined by production.

If the NLRB’s action stands, it would allow cast members to form a union and negotiate for better pay and conditions with producers and Netflix. A unionization push within reality TV could have big ramifications for studios and streamers like Disney and Paramount Global, which rely on nonunion unscripted TV to fill air time and scroll space for less money.

Known for its awkward hosting by the Lachey family and bizarre soundtrack, “Love Is Blind” is a big hit for the streamer, recently nearing the top of Nielsen’s Streaming Top 10.

The complaint outlines a handful of contract terms that the NLRB says are unlawful, including a potential $50,000 fine for leaving the show without a “legitimate” reason as determined by production.

If the NLRB’s action stands, it would allow cast members to form a union and negotiate for better pay and conditions with producers and Netflix. A unionization push within reality TV could have big ramifications for studios and streamers like Disney and Paramount Global, which rely on nonunion unscripted TV to fill air time and scroll space for less money.

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OpenAI set to air a minute-long Super Bowl ad for a second consecutive year, per WSJ

OpenAI is expected to broadcast a lengthy commercial at Super Bowl LX, The Wall Street Journal reported Monday.

Having aired its first-ever paid ad at last year’s Big Game, the ChatGPT maker is set to take another 60-second ad slot during NBC’s broadcast on February 8, according to people familiar with the matter.

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Tamagotchis are making a comeback, 3 decades after first becoming a global toy craze

If you were a ’90s kid, you might remember the craze around little egg-shaped toys with an 8-bit digital screen, displaying an ambiguous pet-thing that demanded food and attention.

Now, on the brand’s 30th anniversary, the Tamagotchi the Japanese pocket-sized virtual pet that launched a thousand cute and needy tech companions, from Nintendogs to fluffy AI robots — is making a minor comeback.

Tamagotchi Google Search Trends
Sherwood News

Looking at Google Trends data, searches for “tamagotchi” spiked in December in the US, up around 80% from just six months prior, with the most search volume in almost two decades.

While the toys are popular Christmas gifts, with interest volumes often seen ticking up in December each year, the sudden interest might also have something to do with the birthday celebrations that creator and manufacturer Bandai Namco are putting on, including a Tokyo exhibition that opened on Wednesday.

Game, set, hatch

More broadly, modern consumers appear to have a growing obsession with collectibles (see: Labubu mania), as well as a taste for nostalgia (see: the iPod revival, among many other trends).

But, having finally hit 100 million sales in September last year, the brand itself is probably just glad to exist, giving a whole new generation the chance to experience the profound grief of an unexpected Tamagotchi death.

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