Apple, trying to diversify revenue, creates product no one asked for
No one asked for an expensive “thin robotic arm to move around a large screen” in their living room, but Apple is going ahead with it anyway, according to Bloomberg. The push into robotics is part of the iPhone maker’s effort to diversify its revenue. It’ll be helmed by the executive who led the company’s electric car effort — another alternative revenue source Apple canned earlier this year. It hopes to debut the product in 2026 or 2027, at a price point of $1,000.
Even Apple isn’t convinced that people will want what essentially seems to be a self-rotating, voice-controlled iPad. “Apple’s marketing group was concerned that consumers wouldn’t be willing to pay for such a product,” Bloomberg wrote.
Bloomberg previously reported that Apple has a “secret facility that resembles the inside of a house” to test out future devices. Perhaps this device made more sense there.
Even Apple isn’t convinced that people will want what essentially seems to be a self-rotating, voice-controlled iPad. “Apple’s marketing group was concerned that consumers wouldn’t be willing to pay for such a product,” Bloomberg wrote.
Bloomberg previously reported that Apple has a “secret facility that resembles the inside of a house” to test out future devices. Perhaps this device made more sense there.
