Business
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Jon Keegan

OpenAI is ad-curious

OpenAI is staffing up an ad business, while being cautious in public comments about what that might look like.

Sarah Friar, OpenAI’s CFO, told the Financial Times that the company was considering ads, but that management planned to be “thoughtful about when and where we implement them.” Friar then cleaned up her comments, stating that OpenAI has “no active plans to pursue advertising.”

The FT notes that the company’s recent hiring of ad executives from Google and Meta says otherwise.

While OpenAI is pulling in serious money from ChatGPT subscriptions, its computing expenses are projected to lead to billions in losses, which may make the allure of ad revenues irresistible.

OpenAI explores advertising as it steps up revenue drive

OpenAI explores advertising as it steps up revenue drive

The FT notes that the company’s recent hiring of ad executives from Google and Meta says otherwise.

While OpenAI is pulling in serious money from ChatGPT subscriptions, its computing expenses are projected to lead to billions in losses, which may make the allure of ad revenues irresistible.

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Hollywood Exteriors And Landmarks - 2025

1 year into the Switch 2, we might’ve seen the top of the console market

The Switch 2 launched on this day in 2025. Amid a rough year for consoles, Nintendo has logged a good one.

Max Knoblauch11h
business
Max Knoblauch

GM has reportedly rehired more than 100 former Cruise employees, 18 months after shuttering the robotaxi unit

GM has rehired more than 100 employees it let go early last year when it shuttered Cruise, its former robotaxi business, according to reporting by The Information.

The hiring spree, which also includes employees from Nvidia and Uber, is geared toward ramping up GM’s plans for personal-use self-driving vehicles and not robotaxis. The former had been the focus of Cruise, prior to GM shuttering it in 2024.

Reporting last fall revealed that GM was attempting to rehire some former Cruise employees, but the scope of that effort wasn’t clear. More than 1,000 employees were laid off when the automaker scrapped Cruise, which it invested $10 billion into.

Google’s Waymo, Cruise’s former chief rival, is now worth $126 billion after a $16 billion funding round earlier this year. The company says it’s serving 500,000 paid robotaxi rides per week in the US.

Exclusive: With Some 100 Rehired Cruise Employees, GM Pursues Eyes-Off Autonomous Cars

Exclusive: With Some 100 Rehired Cruise Employees, GM Pursues Eyes-Off Autonomous Cars

Reporting last fall revealed that GM was attempting to rehire some former Cruise employees, but the scope of that effort wasn’t clear. More than 1,000 employees were laid off when the automaker scrapped Cruise, which it invested $10 billion into.

Google’s Waymo, Cruise’s former chief rival, is now worth $126 billion after a $16 billion funding round earlier this year. The company says it’s serving 500,000 paid robotaxi rides per week in the US.

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6/4/26
How Victoria’s Secret finally managed to get its sexy back

After years of struggle, Victoria’s Secret shares have been hitting new highs this week.

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Stacked Cars in Parking Lot

With gas prices soaring, the humble sedan is making a comeback

Recent US sales data reveals a “sedanaissance” among major automakers like Honda, Hyundai, and Toyota.

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6/3/26
McDonald’s has a new strategy: Make its stores “easier to run”

Franchised and affiliated locations already make up over 95% of McDonald’s store count and 62% of its sales.

Old McDonald's restaurant in Downey, Los Angeles, California, USA

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