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THERE GOES THE BRIDE

America’s marriage rate has been dropping for years — don’t expect Gen Z to change that trend

As marriage rates continue to fall, analysis from Pew Research Center indicates even fewer I do’s in the next generation.

Millie Giles

Though the right to marriage is something America’s political system actually agrees on, new research suggests that young people aren’t so wedded to the idea of tying the knot themselves.

Maybe they’re already fretting about the cost, or maybe they’re more concerned about bad grades than bridal parties, but new analysis of survey data from the University of Michigan conducted by Pew Research Center found that high schoolers in the US today are far less likely to express interest in marriage than previous generations.

Indeed, just 67% of 12th graders in 2023 said they were likely to get married one day, compared with the 80% reported three decades before, while the share who said they were most likely to not get married at all nearly doubled to 9% over that period.

Young Americans marriage rate
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This tracks with a long observed decline in US marriage rates, per Census Bureau data cited by USAFacts. At the most recent count, in 2024, the share of married households was only 47.1% — slightly above the all-time low of 46.8% recorded in 2022.

Without a hitch

At the same time, the US is also seeing fewer separations: the number of divorces per 1,000 married women plummeted to 14.4 in 2023, down from its 1980 peak (22.6). So, if messy marriage breakups aren’t as probable, how come young people today are less drawn to going down the aisle?

The same Pew survey found that while the share of boys expressing a desire to marry has remained “virtually unchanged,” girls in 2023 were far less likely to say they thought they’d get married one day than those in 1993 (61% vs. 83%) — which, much like falling birth rates, could be the result of a whole host of personal, political, or pay-related reasons.

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Prediction markets give slight edge to Netflix in Warner Bros. battle after eventful week

The ongoing bidding war between Paramount and Netflix for the acquisition of Warner Bros. Discovery had some significant news this week that could change the outcome:  

  • Things kicked off Tuesday, when WBD said in a statement it would resume talks with Paramount Skydance to consider its best and final offer after Netflix allowed a seven-day waiver. The WBD board continues to “unanimously recommend” the merger with Netflix, while the streaming service will retain its rights to match or exceed any forthcoming offer from Paramount. The negotiation period ends on February 23.

  • IndieWire reporter Brian Welk talked to a few experts about whether the new developments bring clarity to the ongoing bidding war. One professor said without Paramount offering its “best and final offer,” the company loses credibility, while another professor said it makes Netflix look even more confident. 

  • Lightshed Partners analyst Richard Greenfield said on his podcast that Paramount will have to raise its offer to as high as $36 to $37 per share. (The company has stuck to $30.) In comparison, Netflix’s initial offer is for $27.75 a share to buy the studio and streaming service, while Paramount is bidding to buy the whole company. 

  • Semafor reported Thursday morning that some Democratic senators are “unhappy” with the fact that Paramount Skydance CEO David Ellison refused to attend a hearing two weeks ago, and could launch an investigation into the deal if they retake the Senate.

  • Meanwhile, Reuters reported that Netflix has “ample cash” and could increase its offer for WBD if Paramount beefs up its own offer, according to sources. 

  • Netflix co-CEO Ted Sarandos recently appeared on a recent episode of “The Town with Matthew Belloni” to reiterate that he doesn’t plan on ruining WBD’s theatrical business model and promised to keep the 45-day theatrical window for WBD films, which could appease opposition from theater owners.

  • Variety reported that there’s been a shift among WBD employees who now support Netflix’s acquisition, though there’s still some skepticism among others.

WBD shareholders are still set to vote on the proposed Netflix merger next month, on March 20. Despite the renewed talks with Parmount, as of Friday at 12:45 p.m. ET, prediction markets speculating on who will ultimately come out on top have recently flipped to give the edge back to Netflix, pricing in a 46% chance over Paramount’s 44% odds. 

(Event contracts are offered through Robinhood Derivatives, LLC — probabilities referenced or sourced from KalshiEx LLC or ForecastEx LLC.)

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