See what Elon Musk’s X.com looked like through the years

Twitter, or what Elon Musk calls X, now uses the URL X.com. A year and a half after he took the social media company private, its rebrand as X is complete. For what it’s worth, Twitter.com still takes you to what many — most? — of us still call Twitter.

This is not Musk’s first company called X. In fact, he started X.com, an online bank that would become PayPal, back in 1999. Musk bought that url back from PayPal in 2017. In other words, the Gen Xer has long thought calling something “X” was cool.

Anyway, in honor of the URL rebranding, we thought it would be fun to look at where X.com used to bring you at various points in its history, courtesy of the Internet Archive’s Wayback Machine.