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Boxers sport Nike and Adidas shoes (Klaudia Radecka/Getty Images)
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Adidas is bouncing back after a tough few years; Nike isn’t

The three-stripes company has finally recovered from a painful breakup with Ye.

Claire Yubin Oh

Adidas has been all in on its turnaround, with new CEO Bjørn Gulden, appointed in 2023, working quickly to reverse the 75-year-old company’s fortunes. So far, it’s going well.

Thanks to continued demand for its famous Samba shoes, coupled with a strong festive period, the “brand with the three stripes” reported better-than-expected profits in Q4 2024, with the company’s shares now up ~10% in the last week.

Samba mentality

Booming demand for its retro sneakers — like the 2023 “shoe of the year” Samba, which was so popular that the group had to delay product launches at one point so demand wouldn’t “overheat” last year — has swelled the company’s bottom line. The German sportswear group raked in an operating profit of €57 million ($60 million) in Q4, surprising analysts who were forecasting a loss.

The result represents a full circle moment for the brand, which has had a tumultuous few years after a very public breakup with rapper Ye (formerly known as Kanye West) in 2022, whose Yeezy brand of shoes had made billions for Adidas. Indeed, Adidas shares had dropped by more than 60% since the start of 2022 at their worst, a fall they have since recovered from in full. Rival Nike hasn’t been so lucky.

Adidas shares are making a rebound whilst Nike is still stalling.
Sherwood News

Indeed, Nike is on its own turnaround plan under newly appointed CEO Elliott Hill. Having spent more than three decades at the iconic sports brand, Hill now helms a company facing a very different landscape to the one that Phil Knight, Nike’s founder, navigated.

Long gone are the days when Nike was the plucky upstart. The goliath of the industry is struggling to get rid of its inventory of once high-performing products like Dunk and Air Force 1s, and newcomers like On Running and Hoka are nipping at its heels. Furthermore, now one of its oldest rivals, which was plagued with similar levels of inventory pileup over the last three years, has gotten its mojo back. Indeed, Adidas has finally cleared out its $1.3 billion worth of Yeezy stock, and the company’s shares are all the better for it — Adidas shares have risen around 56% over the past year, way outperforming Nike’s 27% plunge.

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JM Smucker says it sold $1 billion worth of Uncrustables in FY2026

After years of booming sandwich sales, JM Smucker has finally earned a billion-dollar crust.

On Tuesday, the company reported results for fiscal year 2026, highlighting better-than-expected profits driven by higher prices for coffee and sweet baked goods. However, at another point on the earnings call, CEO Mark Smucker pointed to one particularly jammy figure: in line with previous forecasts, the company sold $1 billion worth of its (almost always) crustless sandwiches, Uncrustables, in the last year alone.

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Paramount reportedly offers concessions to resolve multistate antitrust investigation

Paramount has reportedly offered up some concessions in an effort to prevent an antitrust lawsuit by California and about 10 other states, according to Bloomberg reporting on Monday.

Reuters first reported on the potential suit from a group of unnamed states last week, which could throw a wrench in Paramount’s plans to buy rival Warner Bros. Discovery in a Hollywood megamerger.

The list of concessions is unknown, though Bloomberg previously reported that Paramount is open to divesting some of its kids TV assets to appease EU regulators.

Late last month, reports said US regulators appeared likely to approve the $110 billion merger, following a meeting between Paramount CEO David Ellison and DOJ antitrust staffers.

The list of concessions is unknown, though Bloomberg previously reported that Paramount is open to divesting some of its kids TV assets to appease EU regulators.

Late last month, reports said US regulators appeared likely to approve the $110 billion merger, following a meeting between Paramount CEO David Ellison and DOJ antitrust staffers.

$98B ⛽

The IATA released its latest financial outlook for the airline industry over the weekend, forecasting a $98 billion jump in the sector’s collective fuel bill. The world’s largest trade group representing airlines expects the oil spike to halve profits by 49% from last year to $23 billion.

The group also expects profit margins to halve year over year, falling from 2025’s 4.2% to 2%. Still, revenue is expected to climb to $1.17 trillion from $1.07 trillion.

A surge in the cost of jet fuel has rocked US and global airlines this year, leading Delta Air Lines, United Airlines, American Airlines, Southwest Airlines, JetBlue, and others to raise fares and ancillary charges like bag fees. Low-cost carriers, which operate on smaller margins, have been squeezed the hardest, resulting in Spirit’s shutdown.

“It’s a tough year for all airlines, especially those whose balance sheets had not yet recovered from COVID. And, of course, for those operating in the Gulf,” said IATA Director General Willie Walsh, who added that demand is holding up and about half of passengers expect to spend more on travel this year. “That bodes well for a strong northern summer peak season. The big unknown is how long travelers and shippers can tolerate the higher costs of connectivity.”

Hollywood Exteriors And Landmarks - 2025

1 year into the Switch 2, we might’ve seen the top of the console market

The Switch 2 launched on this day in 2025. Amid a rough year for consoles, Nintendo has logged a good one.

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GM has reportedly rehired more than 100 former Cruise employees, 18 months after shuttering the robotaxi unit

GM has rehired more than 100 employees it let go early last year when it shuttered Cruise, its former robotaxi business, according to reporting by The Information.

The hiring spree, which also includes employees from Nvidia and Uber, is geared toward ramping up GM’s plans for personal-use self-driving vehicles and not robotaxis. The former had been the focus of Cruise, prior to GM shuttering it in 2024.

Reporting last fall revealed that GM was attempting to rehire some former Cruise employees, but the scope of that effort wasn’t clear. More than 1,000 employees were laid off when the automaker scrapped Cruise, which it invested $10 billion into.

Google’s Waymo, Cruise’s former chief rival, is now worth $126 billion after a $16 billion funding round earlier this year. The company says it’s serving 500,000 paid robotaxi rides per week in the US.

Reporting last fall revealed that GM was attempting to rehire some former Cruise employees, but the scope of that effort wasn’t clear. More than 1,000 employees were laid off when the automaker scrapped Cruise, which it invested $10 billion into.

Google’s Waymo, Cruise’s former chief rival, is now worth $126 billion after a $16 billion funding round earlier this year. The company says it’s serving 500,000 paid robotaxi rides per week in the US.

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